DTC brand Native launches sunscreen line

The company, which got its start selling natural deodorants, now has its sights set on attracting customers who want streak-free, natural sunscreens.

By Tatiana Walk-Morris • April 19, 2021

Brands could lose fickle Gen Zers over poor digital experiences, survey finds

Eighty percent of younger consumers said they're more willing to try new brands online since the pandemic began. 

By Robert Williams • April 16, 2021

Explore the Trendline➔

The latest in experiential retail

From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

By Retail Dive staff

J.C. Penney debuts private home brand, Loom + Forge

With three home brand launches recently, the retailer appears to be trying to capitalize on the category's boom in the past year.

By Caroline Jansen • April 16, 2021

Retail Therapy: White Castle serves fast food with style

The restaurant chain partnered with award-winning fashion line Telfar to produce new employee uniforms and a limited-edition collection.

By Maria Monteros • April 16, 2021

Dollar Tree sets up retail media network amid boom for discount category

Chesapeake Media Group is supported by new technology partnerships with Swiftly Solutions and Aki Technologies.

By Peter Adams • April 15, 2021

Macy’s Backstage opening 45 shop-in-shops

Betting big on off-price, the department store will operate 10 more spaces than originally planned, along with more freestanding stores.

By Daphne Howland • April 15, 2021

West Elm launches influencer ambassador program

The retailer is tapping into a network of content creators and industry leaders to highlight products and drive sales. 

By Tatiana Walk-Morris • April 14, 2021

Bed Bath & Beyond keys into homes' evolving role with new positioning

"Home, Happier" lays the groundwork for a three-year transformation roadmap that aims to further solidify the retailer's authority in the $180 billion category.

By Natalie Black (Koltun) • April 14, 2021

How 5 companies are tackling issues with sustainable packaging this year

From changing how products are shipped to what containers they're sold in and the product packaging itself, here's how retailers are tackling a myriad of issues.

By Cara Salpini • April 14, 2021

With its latest launch, FabFitFun provides most customized experience to date

Co-founder Katie Echevarria Rosen Kitchens discusses what drove the subscription box service to add the new membership feature.

By Caroline Jansen • Updated April 13, 2021

Grove Collaborative to enter physical retail for first time via Target

The DTC brand's best-selling items will be sold in stores along with educational displays debunking myths about sustainable products.

By Maria Monteros • April 13, 2021

Amazon unveils Aplenty, its newest private label food brand

The line will soon include hundreds of sweet and salty snacks, frozen foods and standard pantry items in Amazon Fresh stores and online.

By Sam Silverstein • April 13, 2021

EBay to host in-person events to authenticate collectibles

Customers will be given an estimation of their product's worth and the option to sell it through the e-commerce marketplace.

By Tatiana Walk-Morris • April 12, 2021

As CMO appointments rose in 2020, women lost ground, study says

Marketing leadership boasts greater gender diversity than other departments while facing a persistent succession crisis, with 84% of chief marketers being hired externally.

By Robert Williams • April 12, 2021

Retail Therapy: The unlikely collab between Zabar's and Vans

The famous Upper West Side grocery store teamed up with the footwear brand for its "Foot the Bill" initiative aimed at supporting local businesses.

By Caroline Jansen • April 9, 2021

Tractor Supply adds new loyalty program perks

All Neighbor's Club members will receive points per dollar spent in addition to new benefits awarded to every tier level.

By Tatiana Walk-Morris • April 9, 2021

Zulily showcases eco-friendly items in first Sustainability Shop

The shop will sell products that are reusable, made from recycled materials or recognized by a third party as meeting certain sustainability standards.

By Tatiana Walk-Morris • April 9, 2021

Best Buy pilots $200 membership

Best Buy Beta comes with perks, including free installations, member pricing and unlimited Geek Squad technical support. 

By Kaarin Moore • April 8, 2021

Teen love for Nike appears to be unshakable

The brand continues to rank No. 1 among this cohort, which is also concerned about racial equality and the environment, Piper Sandler found.

By Daphne Howland • April 8, 2021

Retail in a post-COVID world: We need to go back to the way we were

While it's easy to blame the pandemic for its toll on retail, it merely accelerated changes that were already happening, writes Carl Marks Advisors' Howard Meitiner.

By Howard Meitiner • April 8, 2021

EMarketer: Amazon's share of US digital ad market hits 10% for first time

Google's ad business is most threatened by Amazon's growth as marketers shift their search spending to reach online shoppers.

By Robert Williams • April 7, 2021

Retail is the top advertiser on Facebook, study says

Over the past year, retail's share of Facebook advertisers has grown from 15% to 17%, with 64% of retail advertisers returning. 

By Tatiana Walk-Morris • April 7, 2021

J. Crew elevates Madewell execs to tackle marketing, digital

Three of four appointments to the company's senior management team are Madewell execs gaining more responsibility.

By Maria Monteros • April 7, 2021

Glossier taps L'Oréal exec for VP of brand

Kleo Mack will be responsible for growing the brand globally, including overseeing brand marketing and strategy.

By Cara Salpini • April 6, 2021

Dick’s debuts experiential House of Sport store concept

The newest store concept from the athletics retailer will feature a field, a rock wall, golf simulators and a variety of services.

By Cara Salpini • April 5, 2021