J.C. Penney's new private label needs women to dress up a little

The brand, Ryegrass, is the fifth introduction in the last six months, but may have done better launching before Mother's Day.

By Daphne Howland • May 25, 2021

Wilson debuts apparel line, plans first retail stores

The sports equipment company is expanding its offering and honing in on DTC as part of an "evolution" into an athletic lifestyle brand.

By Cara Salpini • May 25, 2021

Explore the Trendline➔

The latest in experiential retail

From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

By Retail Dive staff

Walmart launches exclusive crafting brand with Todd Oldham

The retailer released a 75-item collection of art supplies, children's bedding and decor, dubbed Smarts & Crafts, with the celebrity designer.

By Maria Monteros • May 24, 2021

Kendra Scott introduces first men's collection

The launch, set to debut in stores and online June 7, comes as jewelry retailers ramp up product lines that are specifically marketed to men. 

By Kaarin Moore • May 24, 2021

Menswear brand Mack Weldon hires first chief marketer

Fellow direct-to-consumer company Everlane filled the same role for the first time in February as startups look to scale beyond their early days.

By Tatiana Walk-Morris • May 24, 2021

How to refresh your look to welcome customers back in your store

More customers are returning to in-store shopping, and retailers are looking at the next few months as the start of the resurgence.

May 24, 2021

A+ tips for retailers to reach back-to-school shoppers

Learn about the four ways retailers can take advantage of the upcoming back-to-school shopping season kickoff.

May 24, 2021

Ikea evokes vacation-inspired home renovations with Pinterest quiz

After answering three questions from a chatbot, shoppers will receive a personalized Pinterest board of design tips and product recommendations.

By Natalie Black (Koltun) • May 21, 2021

Retail Therapy: Crocs wants consumers to dip their toes into ranch dressing this year

The shoemaker teamed up with Hidden Valley Ranch to introduce a pair of clogs reminiscent of everyone's favorite condiment.

By Caroline Jansen • May 21, 2021

Google boosts e-commerce push with new tech, Shopify partnership

New mobile-first rollouts announced at this year's I/O conference seek to attract marketers as consumers continue to flock to e-commerce.

By Asa Hiken • May 21, 2021

Poshmark, Snap team up on social shopping experience

The partnership lets users explore curated Poshmark products and attend virtual shopping events within the Snapchat app.

By Tatiana Walk-Morris • May 20, 2021

Rothy's expands into men's with loafers, sneakers

The launch comes after previous expansions into kids and women's accessories.

By Cara Salpini • May 20, 2021

Why Eastbay turned to video to drive engagement during the pandemic

Champs Sports has been building up its content series for years, and Senior Vice President Guy Harkless sees benefits in Eastbay following its lead.

By Cara Salpini • May 19, 2021

Facebook launches summer livestream shopping series

The social media giant joins other livestream shopping newcomers and veterans vying for homebound consumers' attention.

By Tatiana Walk-Morris • May 19, 2021

What's old is new: Brands craving connection with consumers turn to livestreaming

Video e-commerce is going live in the U.S., and retailers are pinning their hopes on its success.

By Maria Monteros • May 19, 2021

Profitero: Private labels pushing out CPGs in search results

As the likes of Target and Walmart launch more private labels, they are edging out national brands amid pandemic sales gains.

By Tatiana Walk-Morris • May 17, 2021

Retail Therapy: Nuggs hosts romantic dinner on top of Target's red ball

The winner of the plant-based chicken nugget brand's giveaway will get a "lavish" four-course dinner for two.

By Maria Monteros • May 14, 2021

MeUndies jumps into swimwear

A common expansion for intimates brands, the launch comes just a month after the DTC company debuted a new performance collection.

By Cara Salpini • May 12, 2021

David's Bridal launches 24-hour YouTube Live channel

The streaming channel will offer continuous inspiration as the retailer positions itself to be the premier wedding planning expert. 

By Tatiana Walk-Morris • May 12, 2021

Macy’s reveals Herald Square revitalization plan

The retailer will pour $235 million into the neighborhood around its flagship. That means investing in public transit and a car-free urban space. 

By Kaarin Moore • May 11, 2021

Neighborhood Goods launches in-store concept focused on CPG brands

The Marketplace, appearing first at its Austin location, features brands like Jaden Smith's Just Water, DTC gummy brand BeHave and snack brand DaDa.

By Caroline Jansen • May 11, 2021

MySize debuts virtual fit avatar tool

With customers buying online more and frequently returning ill-fitting items, the tool aims to help shoppers find the right fit up front.

By Tatiana Walk-Morris • May 10, 2021

Bed Bath & Beyond introduces Simply Essential private label

This marks the third owned brand the retailer has launched this year as part of its three-year transformation strategy.

By Caroline Jansen • May 10, 2021

Retail Therapy: The million-dollar wine that's out of this world

Christie's is auctioning off a bottle of wine that spent 14 months aging aboard the International Space Station.

By Caroline Jansen • May 7, 2021

Hollister launches 'Social Tourist' with teen influencers

Developed with Charli and Dixie D'Amelio, the sub-brand begins an exclusive, multi-year agreement between the sisters and parent Abercrombie & Fitch Co. 

By Daphne Howland • May 6, 2021