Marketing: Page 89
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Courtesy of Gap Inc.
Is Yeezy Gap a billion-dollar brand?
The retailer that once defined American casual fashion is trying to regain attention by collaborating with one of the world's most idiosyncratic artists.
By Daphne Howland • July 8, 2021 -
Retrieved from Instagram on April 28, 2021
'We're no longer a photo-sharing app,' says head of Instagram
The social media platform will refocus on video, creators, shopping and messaging to hold its own against competitors like TikTok.
By Tatiana Walk-Morris • July 7, 2021 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Courtesy of Walmart
Walmart expands Ibotta partnership with new cash-back rewards
The retailer will also join the Ibotta Performance Network (IPN), which distributes rebates via third-party sites like social media and recipe hubs.
By Asa Hiken • July 7, 2021 -
Courtesy of Amazon
Deep DiveIs it 'Day Two' at Amazon yet?
Most analysts expect little change from Jeff Bezos' departure as CEO. But he's leaving unfinished business for longtime lieutenant Andy Jassy.
By Daphne Howland • July 7, 2021 -
Courtesy of Walmart
ColumnThe Weekly Closeout: Walmart's private brand insulin and who's buying Reebok?
The big-box giant is expanding on its healthcare ambitions, and we have a better idea who's bidding for Adidas' baby brother now.
By Retail Dive Staff • July 2, 2021 -
Courtesy of Pabst Blue Ribbon
ColumnRetail Therapy: Beer brands go all out this July 4th
Natural Light set its sights on breaking a slip and slide world record, while Pabst Blue Ribbon created a pack of beer inspired by America's founding.
By Caroline Jansen • July 2, 2021 -
Courtesy of Walmart
Kanye West and Yeezy sue Walmart over knockoff shoes
As the retailer's third-party marketplace expands, so could headaches over fake goods.
By Ben Unglesbee • June 29, 2021 -
Courtesy of Adore Me
Adore Me accuses Rihanna's Savage x Fenty of trademark infringement
The direct-to-consumer lingerie brand claims that its rival's keywords purposely led online consumers astray, but that may be more of a tech issue.
By Daphne Howland • June 29, 2021 -
Courtesy of Pacsun
Pacsun launches gender-neutral kids category
Items will be available on the retailer's website, in pop-ups later this year at its flagship locations and with wholesale partner Nordstrom.
By Kaarin Moore • June 29, 2021 -
Ridofranz via Getty Images
Sponsored by FedEx OfficeSurvey data reveals innovative ways for retailers to use print
It's been long said that necessity is the mother of invention. As devastating as it has been, the pandemic has also required businesses to be creative like never before.
June 28, 2021 -
Courtesy of Target
ColumnRetail Therapy: Target rolls the dice on a themed Monopoly set
The retailer and Hasbro teamed up to produce a Bullseye edition of the classic game.
By Maria Monteros • June 25, 2021 -
Courtesy of Facebook
Facebook expands Shops feature to WhatsApp, adds AR try-on to Instagram
The social network will begin testing a new AI-based visual search tool on Instagram amid its bid to improve the social commerce experience.
By Tatiana Walk-Morris • June 24, 2021 -
Courtesy of Indochino, Nordstrom
Nordstrom to open 21 Indochino custom apparel shops in stores
The partnership expands the department store's men's category with made-to-measure suiting.
By Kaarin Moore • June 23, 2021 -
Courtesy of Stojo
Target to add DTC pet, homewares brands in stores
For both Stojo and Jinx, the partnership is their first brick-and-mortar placement with a big-box retailer.
By Tatiana Walk-Morris • June 23, 2021 -
Retrieved from NTWRK on June 22, 2021
NTWRK hires Foot Locker exec as first chief marketer
The new CMO steps in as livestream platforms are raising capital and the U.S. livestream market is poised for growth.
By Tatiana Walk-Morris • June 22, 2021 -
Courtesy of Amazon
Prime Day is just another summer sale
Amazon is destined to sell its own devices and collect new memberships, but competing sales from retailers make it less special.
By Daphne Howland • June 21, 2021 -
Retrieved from Hero on June 21, 2021
Virtual shopping startup Hero launches short-form video feature
The tool allows store employees and product experts to create shoppable videos and tag the products featured within the app.
By Tatiana Walk-Morris • June 21, 2021 -
Courtesy of Whole Foods
ColumnRetail Therapy: Whole Foods, The Weather Channel team up to guarantee summer fun
With the help of meteorologist Stephanie Abrams, the Amazon-owned grocer will give away prizes if consumers' plans are spoiled by rain.
By Caroline Jansen • June 18, 2021 -
Cara Salpini/Retail Dive
Glossier gets back into physical retail with plans for 3 stores
The DTC beauty brand's two permanent stores were shut down due to the pandemic, and these openings replace them.
By Cara Salpini • Updated June 18, 2021 -
Courtesy of L Brands
Victoria's Secret's split from L BrandsVictoria's Secret is (finally) trying to get women's attention
The brand's board will be almost totally female, and its angels have been replaced with a collective of powerful women. Will the turnabout work?
By Daphne Howland • June 17, 2021 -
Retrieved from Reebook on June 16, 2021
Reebok releases first glimpse at new brand direction
With a sale on the horizon, the athletics brand has released a series of videos under the guidance of a new creative team.
By Cara Salpini • June 16, 2021 -
Courtesy of Adidas
Adidas drops leak-proof activewear collection
Joining DTC brand Thinx, the sportswear giant is looking to create products to help athletes deal with their periods.
By Cara Salpini • June 16, 2021 -
Bruce Bennett via Getty Images
CVS to change key loyalty benefit for the first time in 20 years
The retailer will pay back 2% in ExtraBucks just moments after every transaction instead of quarterly.
By Tatiana Walk-Morris • June 16, 2021 -
Permission granted by Amazon
Amazon to open its first Fresh supermarket with checkout-free technology
The 25,000-square-foot store, set to open Thursday in Bellevue, Washington, is the largest Amazon retail location equipped with the Just Walk Out system.
By Sam Silverstein • June 15, 2021 -
Courtesy of Target
Target unveils remodeled stores
The retailer said it would invest about $4 billion annually to remodel stores over the next few years, including the "glow-up" of 150 locations this year.
By Maria Monteros • June 15, 2021
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