Marketing: Page 64
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Walgreens brings in Starbucks vet for new ‘chief format concepts and design officer’ role
Min Cho will focus on “innovative store design and architecture which embraces creativity and functionality,” the drugstore retailer said.
By Cara Salpini • Aug. 17, 2022 -
Kohl’s names chief marketing officer
Interim CMO Christie Raymond takes on the role permanently as she looks to scale the retailer’s in-house retail media agency.
By Kaarin Moore • Aug. 17, 2022 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Walmart picks Paramount as streaming partner for membership plan
Starting in September, Walmart+ customers can access the ad-supported Paramount+ Essential tier at no extra cost.
By Peter Adams • Aug. 16, 2022 -
‘We’re not in the business of not making money anymore’: Casper’s new CEO on its path forward
After a tumultuous couple of years, which included inking a deal to be taken private again, Emilie Arel discusses the DTC mattress brand’s future.
By Caroline Jansen • Aug. 15, 2022 -
Wish rebrands in attempt to stay afloat against competition
The e-commerce platform unveiled a new logo and improved app experience after painful Q2 earnings.
By Jessica Deyo • Aug. 15, 2022 -
Pacsun collaborates with virtual influencer Miquela for back-to-school ads
After hitting its goal of reaching 2 million TikTok followers, the youth-oriented retailer is putting a heavier focus on the metaverse for Q4.
By Peter Adams • Aug. 15, 2022 -
Column
The Weekly Closeout: Tommy Hilfiger teams with ThredUp, and has inflation finally peaked?
The iconic fashion brand will provide shopping credit for certain items returned to ThredUp. Meanwhile, prices in July were flat month to month.
By Retail Dive Staff • Aug. 12, 2022 -
Walmart reportedly seeks streaming partner to bolster Walmart+
The retailer has met with Disney, Comcast and Paramount as it mulls a tie-up that could help it compete with Amazon Prime, reports say.
By Peter Adams • Aug. 10, 2022 -
Can UpWest lead the way forward for Express?
The DTC brand is opening stores, will launch a partnership with a major retailer this year and may be just the thing the specialty retailer was looking for.
By Kaarin Moore • Aug. 10, 2022 -
Abercrombie & Fitch launches ‘getaway’ store design concept
The retailer wants to make every day feel like the start of a long weekend with a store aesthetic that is a “nod to a chic hotel lobby.”
By Kaarin Moore • Aug. 9, 2022 -
GU to open first store in US
The Uniqlo sister brand will launch a pop-up in New York City this fall.
By Kaarin Moore • Aug. 8, 2022 -
Why running brands are finally making shoes for women
As the sport rises in popularity, brands are breaking from tradition and investing in running shoes that are actually manufactured for a woman’s foot.
By Cara Salpini • Aug. 8, 2022 -
ThredUp hires first chief marketer in years
Noelle Sadler joins the company from Lulus and will focus on raising brand awareness and acquiring more young shoppers.
By Cara Salpini • Aug. 5, 2022 -
Column
The Weekly Closeout: Shopify makes a $100M investment and Jane Fonda fronts campaign for H&M’s Move line
Days after Shopify laid off 10% of its workforce it announced an investment in Klaviyo, while H&M launched a new brand with the help of a fitness icon.
By Retail Dive Staff • Aug. 5, 2022 -
Facebook to shut down live shopping feature
The social media company said the functionality will end on October 1, and suggested experimenting with short-form Reels videos instead.
By Dani James • Aug. 4, 2022 -
Twitter expands location tool, courses for small businesses
The platform has been releasing new social commerce features to connect customers with brands on the platform.
By Tatiana Walk-Morris • Aug. 4, 2022 -
Walmart boosts ad network with new partnerships
As it prepares for a tough quarter and year, the retailer added a handful of API partners to expand Walmart Connect's self-service capabilities.
By Chris Kelly • Aug. 3, 2022 -
Tiffany to sell NFTs with matching necklaces
The luxury jewelry retailer will sell 250 CryptoPunk NFTs that buyers can redeem for 30 ethers — or close to $50,000 — each.
By Dani James • Aug. 2, 2022 -
Lids launches first private label for kids
Explore by Lids, which was designed for children ages four to seven, was an idea first pitched to the company by interns.
By Kaarin Moore • Aug. 2, 2022 -
Walmart to open small general stores at Getaway outposts
The big-box retailer is partnering with the hospitality company to help “make traveling to nature even easier and convenient.”
By Dani James • Aug. 1, 2022 -
Walmart launches product refurbishment program
The Walmart Restored program is now online and will be in select stores this fall.
By Kaarin Moore • Aug. 1, 2022 -
Kohl’s, Levi’s to introduce ’90s-style capsule collection
The collection aims to capitalize on trends supported by Gen Z as those consumers head back to school.
By Tatiana Walk-Morris • Aug. 1, 2022 -
Column
The Weekly Closeout: Lululemon launches its third shoe and Williams Sonoma’s president resigns
The new Chargefeel cross-training shoe comes in 14 colorways, and Ryan Ross will be replaced by former Chief Marketing Officer Felix Carbullido.
By Retail Dive Staff • July 29, 2022 -
Grove Collaborative aims to curb plastic waste in campaign with Drew Barrymore, Sir Richard Branson
The DTC company wants to combat the narrative that there’s nothing consumers can do about plastic waste.
By Tatiana Walk-Morris • July 29, 2022 -
David’s Bridal weds TikTok videos with commerce to drive click-throughs
The bridal retailer has seen a click-through rate that’s twice the average benchmark while reaching more than 16 million viewers.
By Robert Williams • July 29, 2022