Marketing: Page 49
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Wayfair debuts in-store digital design tech
The Digital Design Studio kiosk is being piloted at the home company’s AllModern store in Dedham, Massachusetts.
By Dani James • May 3, 2023 -
The Athlete’s Foot opens local store concept in Atlanta
The company is doubling down on customer engagement while expanding its hyper-local products.
By Tatiana Walk-Morris • May 3, 2023 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Sephora introduces $25 online purchase minimum for birthday gift perk
The change will go into effect on June 1 and comes shortly after the retailer said it would limit how many birthday gifts could be shipped to one address.
By Cara Salpini • May 2, 2023 -
The Container Store, ThredUp partner on ‘Closet Clean Out’ resale program
The effort allows customers to resell gently worn items for shopping credit at The Container Store.
By Tatiana Walk-Morris • May 2, 2023 -
Klarna overhauls mobile app with AI-powered shopping feed
Other new features include tools for creators, a personal shopping assistant, new resell capabilities and a self-service advertising platform.
By Aaron Baar • May 1, 2023 -
Ikea banks on new store formats to sustain success
The home and furniture retailer says eight in 10 people start their buying journey through e-commerce.
By Nate Delesline III • May 1, 2023 -
Skims opens shop inside Saks Fifth Avenue’s New York flagship
The Kim Kardashian-founded intimates brand plans to open inside other Saks locations in Boston, Houston and Bal Harbour, Florida, throughout the quarter.
By Howard Ruben • May 1, 2023 -
Pacsun turns to TikTok for livestream shopping
A digital and social push timed to summer continues the retailer's use of emerging channels like the metaverse to engage with young consumers.
By Chris Kelly • May 1, 2023 -
Arc’teryx opens third Chicago-area store
The store, located in Oakbrook Center, marks the outdoor retailer’s 28th location in the U.S. and features its first ReBIRD service center in the city.
By Howard Ruben • April 28, 2023 -
EBay introduces ‘Certified by Brand’ luxury resale program
The marketplace allows brands to scale their secondary market efforts, while shoppers gain access to more authenticated watches, handbags and jewelry.
By Tatiana Walk-Morris • April 28, 2023 -
Column
The Weekly Closeout: Amazon winds down Halo, Academy Sports + Outdoors names CEO
The e-commerce giant will no longer support the devices, while the sporting goods retailer has promoted its chief merchandising officer to the top spot.
By Retail Dive Staff • April 28, 2023 -
The Container Store, Big Lots to accept Bed Bath & Beyond coupons
The retailers are using their former competitor’s coupons as a temporary marketing strategy of their own.
By Tatiana Walk-Morris & Kaarin Vembar • April 27, 2023 -
Maternity brand Hatch collaborates with Free People’s FP Movement
The collection features design elements catered to mothers, such as high-side slits for growing stomachs and necklines meant for breastfeeding.
By Dani James • April 26, 2023 -
Ikea launches small business loyalty program
The Business Network loyalty program is one of several growth initiatives the furniture and home decor retailer announced this month.
By Nate Delesline III • April 26, 2023 -
Azazie expands into bags, footwear
Customer feedback drove the DTC bridal brand's decision to move into different categories, Chief Marketing Officer Ranu Coleman told Retail Dive.
By Howard Ruben • April 26, 2023 -
Lowe’s debuts digital tools for pro customers
Shoppers can get online quotes, re-order frequently purchased products and track orders as the retailer deepens its offerings to pros.
By Tatiana Walk-Morris • April 26, 2023 -
Inaugural Metaverse Beauty Week coming to Decentraland, Roblox and Spatial
Carrying the tagline “Reality Gets a Makeover,” the event was developed by creative agency Cult and includes in-person activities in New York and London.
By Jessica Deyo • April 26, 2023 -
How Pattern Brands is using acquisitions to accelerate its brick-and-mortar plans
The company’s Poketo brand, which it acquired last year, recently opened a store in Santa Monica, California.
By Caroline Jansen • April 26, 2023 -
Walmart+ offering 20K free memberships for Mother’s Day promotion
The retailer also cut the price of its membership in half ahead of the holiday season to entice more shoppers to join.
By Nate Delesline III • April 25, 2023 -
Men’s Wearhouse adds Snap AR lenses for virtual try-ons
The fit technology embedded in the mirror will be introduced at select locations and comes ahead of the prom season.
By Tatiana Walk-Morris • April 24, 2023 -
Beyond Yoga continues retail expansion with 2 Los Angeles stores
The activewear brand, which Levi’s acquired in 2021, is leaning on physical retail to help it become a $1 billion company.
By Howard Ruben • April 24, 2023 -
Mattel to launch peer-to-peer marketplace for digital collectibles
The update to the Mattel Creations Virtual Collectibles Platform will allow owners to display, trade and sell their assets.
By Tatiana Walk-Morris • April 21, 2023 -
Column
The Weekly Closeout: Nike releases first virtual collection and Skechers partners with Mr. T
The athletics retailer is unveiling its first digital collection since launching the .Swoosh platform, while the footwear brand is embracing the “t” in Skechers.
By Retail Dive Staff • April 21, 2023 -
Snap’s chief marketing officer is moving to Levi’s
Kenny Mitchell, whose marketing resume also includes stints at McDonald’s and Gatorade, will report to CEO-designate Michelle Gass.
By Daphne Howland • April 21, 2023 -
FitFlop opens first US store
The U.K.-based footwear brand, which recently secured $30 million, has turned to New York City’s SoHo neighborhood for its first U.S. location.
By Howard Ruben • April 21, 2023