Marketing: Page 39
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Halloween spending to reach $12.2B this year: NRF
Consumers once again plan to spend a record amount on Halloween as participation in the holiday is projected to surpass pre-pandemic levels.
By Nate Delesline III • Sept. 21, 2023 -
Adidas says its stance has not changed on Ye after CEO comments
Bjørn Gulden said the situation was, “Very unfortunate because I don’t think he meant what he said, and I don’t think he’s a bad person, it just came across that way.”
By Cara Salpini • Sept. 21, 2023 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Walmart leans into pet care with first Pet Services Center
A Georgia store is piloting the concept, and the retailer aims to expand it over time. The center offers a variety of grooming and veterinary services.
By Tatiana Walk-Morris • Sept. 21, 2023 -
Column
SKU’d: Will 2023 be the year Under Armour realizes that women exist (and have money)?
With a female CEO at the helm, the brand says it's prioritizing women. But its biggest design hire is famous for menswear.
By Kaarin Moore • Sept. 21, 2023 -
Expanding its assortment, Ritual launches melatonin capsule
The product is now available on the DTC supplement brand’s website and will be offered on Amazon in early October.
By Howard Ruben • Sept. 20, 2023 -
Amazon adds RFID to cashierless tech to support apparel purchases
The new capability enables cashierless shopping for softline goods like clothing, fan gear, hats and shoes.
By Tatiana Walk-Morris • Sept. 20, 2023 -
Walmart, Target follow Amazon with early start to holiday sales
Consumer electronics retailer Best Buy has also stepped up, with deals set to start several weeks ahead of Black Friday and Cyber Monday.
By Nate Delesline III • Sept. 19, 2023 -
How Chamberlain Coffee aims for broad appeal while catering to Gen Z
The viral brand said qualities like sustainability are desired in beverages from consumers across generations.
By Chris Casey • Sept. 19, 2023 -
Amazon confirms dates for Prime Big Deal Days
The retailer is positioning the October sale as a way for consumers to get deals earlier than the traditional start of the season on Black Friday.
By Nate Delesline III • Sept. 18, 2023 -
Family Dollar to release refreshed mobile app
The launch will happen in October as the first phase of an enterprise-wide digital transformation.
By Tatiana Walk-Morris • Sept. 18, 2023 -
Mejuri launches loyalty program as it plots store expansion
The direct-to-consumer jewelry brand is offering perks for members, including free shipping on select days and exclusive product access.
By Dani James • Sept. 15, 2023 -
Ulta Beauty launches second year of accelerator program
The beauty retailer’s MUSE Accelerator program connects brand owners with industry experts for 10 weeks to grow their businesses.
By Xanayra Marin-Lopez • Sept. 15, 2023 -
Amazon launches generative AI to help sellers write product descriptions
The e-commerce giant and eBay are both using artificial intelligence to make it faster and easier for sellers to list products.
By Tatiana Walk-Morris • Sept. 15, 2023 -
Column
The Weekly Closeout: Amazon moves into former Lord & Taylor building, Belk celebrates 135 years
The e-commerce giant took over the New York City space previously occupied by the department store, while Belk plans a party in honor of its first location.
By Retail Dive Staff • Sept. 15, 2023 -
Target partners with Kendra Scott in time for the holidays
The collaboration on a collection of affordable jewelry and accessories will hit stores with holiday shoppers in the mood for good deals.
By Daphne Howland • Sept. 13, 2023 -
Heydude to pay $1.95M to settle FTC charges
In addition to failing to cancel orders and provide refunds, the Federal Trade Commission said the brand suppressed negative product reviews.
By Dani James • Sept. 12, 2023 -
Fenty x Puma returns with multi-year partnership
The on-again, off-again collaboration is back with Rihanna as creative director for a new shoe with multiple future launches expected.
By Lara Ewen • Sept. 12, 2023 -
Threadless brings digital apparel designs to Roblox
In a partnership with Spaceport, the e-commerce company is converting hundreds of real-life designs from its artists into apparel for Roblox avatars.
By Tatiana Walk-Morris • Sept. 12, 2023 -
Asics launches a low-carbon sneaker
The brand says it has the lowest carbon footprint sneaker on the market as part of a larger goal of net zero emissions by 2050.
By Tatiana Walk-Morris • Sept. 12, 2023 -
Fabletics, Khloé Kardashian collaborate on activewear
The first of the two-part collection includes bras, leggings, onesies, jackets and hoodies, with available sizes ranging from XXS to 4X.
By Howard Ruben • Sept. 11, 2023 -
EBay’s new AI tool generates product listings from photos
The “magical listing” tool allows sellers to take or upload a photo in the eBay app and watch AI fill in product details.
By Tatiana Walk-Morris • Sept. 11, 2023 -
Could Peloton’s brand refresh mark the start of its comeback?
Director of Marketing Oli Snoddy details how the embattled exercise brand is leveraging real users to broaden its reach and grow its app.
By Jessica Deyo • Sept. 11, 2023 -
Column
The Weekly Closeout: RH wants to restore iconic Miami Beach property, Banana Republic sells furniture
RH submitted a proposal to “reimagine and restore” One Ocean Drive, while the Gap Inc. brand launched BR Home.
By Retail Dive Staff • Sept. 8, 2023 -
Hanna Andersson launches loyalty program
Hanna Rewards marks the 40-year-old brand's first foray into loyalty, giving customers perks such as exclusive sales and redeemable points each time they shop.
By Howard Ruben • Sept. 8, 2023 -
Sponsored by NCR Voyix
[Podcast] Elevated Retail CX
Elevated Retail CX is a three-part podcast series that explores how brick-and-mortar locations can raise the bar on customer experience.
Updated June 3, 2024