Fjällräven opens first store in Palo Alto

The California location adds to the Swedish outdoor apparel brand’s growing footprint, which now spans 42 brand stores across the U.S. and Canada.

By Howard Ruben • Sept. 5, 2023

How J.C. Penney is pivoting its brand as part of $1B company turnaround plan

Chief Customer Officer Katie Mullen details how the department store chain is strengthening its focus on inclusivity and community.

By Peter Adams • Sept. 5, 2023

Explore the Trendline➔

The latest in experiential retail

From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

By Retail Dive staff

Estée Lauder bets generative AI can keep pace with shifting consumer tastes

The Clinique owner is deepening a relationship with Google Cloud as viral apps like TikTok put pressure on R&D.

By Peter Adams • Sept. 5, 2023

The Weekly Closeout: Academy Sports and Outdoors expands assortment, and has pumpkin spice gone too far?

Fall-scented flushable wipes are here. Meanwhile, Academy Sports and Outdoors struck two deals this week, with Fanatics and L.L. Bean.

By Retail Dive Staff • Sept. 1, 2023

Gen Z personal care brand Clean Age launches at Walmart

The company won the “Golden Ticket” from the mass merchant’s pitch competition for startups and will land in 1,800 Walmart stores as a result.

By Howard Ruben • Sept. 1, 2023

Best Buy suppliers are picking up the tab on promotions

With electronics demand sluggish, vendors are funding price discounts more often to generate sales through the retailer.

By Ben Unglesbee • Sept. 1, 2023

Brilliant Earth to open 3 luxury mall showrooms

The direct-to-consumer jewelry brand’s new locations offer select products available for same-day purchases and one-on-one appointments.

By Dani James • Aug. 31, 2023

Elemis taps Perfect Corp. for mobile skin analysis, product recommendation tool

The artificial intelligence-driven skin diagnostic experience will give mobile users suggestions for products to combat issues like wrinkles and redness.

By Tatiana Walk-Morris • Aug. 31, 2023

Macy’s, Gap release joint collection of sleepwear and intimates

In a first for the retailers, Gap will sell a line including loungewear, pajama sets and intimate basics exclusively through the department store.

By Xanayra Marin-Lopez • Aug. 30, 2023

J.C. Penney partners with celebrity stylist Jason Bolden

In a first-ever stylist collaboration for the department store, Bolden will reimagine collections for its J. Ferrar and Worthington private labels.

By Tatiana Walk-Morris • Aug. 29, 2023

Jennifer Aniston’s Lolavie continues retail expansion with Credo Beauty launch

The hair care brand entered Ulta Beauty in May as the company works to expand its reach.

By Howard Ruben • Aug. 28, 2023

Walmart launches back-to-school ‘Supercampus’ experience on Roblox

The back-to-school experience allows kids to play games featuring Bic, Crayola and other popular back-to-school brands.

By Tatiana Walk-Morris • Aug. 28, 2023

Holiday 2023 guide: Seasonal trends to build your marketing strategy

Get insights into seasonal Holiday trends plus current shopper sentiment to build your strategy.

By John McKinney • Aug. 28, 2023

Deodorant brand Curie lands in 4,300 Walmart stores

The mass merchant will carry several of the DTC brand’s products in stores nationwide as well as on its website.

By Howard Ruben • Aug. 25, 2023

The Weekly Closeout: Petco swings to a loss and Ace Hardware plans 170 stores this year

The pet retailer reported its 19th consecutive quarter of comp growth, while the hardware cooperative has already opened 100 of its planned stores.

By Retail Dive Staff • Aug. 25, 2023

Pacsun, The Metropolitan Museum of Art release Greek and Roman collection

The collection is part of a multiyear collaboration which began in 2022 and seeks to open the world of art to a younger generation. 

By Tatiana Walk-Morris • Aug. 25, 2023

How Behr, Home Depot are using data to market 2024’s Color of the Year

The paint marketer will leverage Instagram and Home Depot’s retail media network to target Cracked Pepper at consumers in the mood for renovations.

By Aaron Baar • Aug. 24, 2023

Home Depot creates content hub for new homeowners

The New Homeowners Hub offers do-it-yourself guides and other resources on skills like changing light fixtures and replacing garbage disposals.

By Tatiana Walk-Morris • Aug. 24, 2023

Bath & Body Works loyalty members now make up 75% of US sales

The program has ballooned to 38 million members in one year. The retailer also opened 30 new off-mall stores in Q2 as it looks for growth.

By Nate Delesline III • Aug. 23, 2023

Target adds baby, toddler offering to Good & Gather brand

The expansion of the 4-year-old private label comes as the food and beverage segment grows in importance for the retailer.

By Nate Delesline III • Aug. 21, 2023

Skechers signs Harry Kane, plans soccer debut

The footwear company will launch its first soccer cleat, the SKX_01, in the U.K. and Europe in September.

By Cara Salpini • Aug. 21, 2023

Recess expands to 5K additional retail doors

The DTC beverage brand is now available in 14,000 stores, spanning retailers like Target, CVS, H-E-B, Sprouts and Winn Dixie.

By Howard Ruben • Aug. 21, 2023

Etsy debuts baby registry

After discovering shoppers search for a baby item every second on its website, Etsy enters a crowded market of competitors vying for parents’ dollars.

By Tatiana Walk-Morris • Aug. 21, 2023

The Weekly Closeout: Target faces ESG lawsuit, BeautyStat names chief marketing officer

The suit filed by a Target stockholder alleges that the retailer misled shareholders over the effect its ESG efforts would have on its performance.

By Retail Dive Staff • Aug. 18, 2023

Amazon brings sponsored product ads to third-party apps, sites

Pinterest and BuzzFeed are among the new placement partners for advertisers as the e-commerce giant enhances its decade-old ads product.

By Jessica Deyo • Aug. 17, 2023