Marketing: Page 27
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Jamie McCarthy via Getty Images
Nicki Minaj launches press-on nail brand
The brand, dubbed Pink Friday Nails, allows customers to customize the length, shape and design of the products.
By Howard Ruben • March 18, 2024 -
Daphne Howland/Retail Dive
Pacsun unites commerce channels with first-party data solution
The retailer is the first consumer brand to take advantage of a partnership between SoundCommerce and Cordial that unites data and personalization.
By Chris Kelly • March 18, 2024 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Permission granted by The Ibotta Performance Network
Sponsored by The Ibotta Performance NetworkSummer outlook 2024: Seasonal CPG trends to build your marketing strategy
Uncover summer seasonality trends for your category and tactics to maximize incremental sales.
March 18, 2024 -
Permission granted by Impossible Foods
Impossible Foods has always claimed to bleed red, now its label will
The plant-based pioneer announced new packaging at Natural Products Expo West to attract more meat lovers to its burgers, sausages and chicken.
By Elizabeth Flood • March 15, 2024 -
Courtesy of Amazon
Amazon announces first Big Spring Sale
In a shift from previous sale promotions, the retailer said Prime membership is not required to shop the event, which starts Wednesday.
By Nate Delesline III • March 15, 2024 -
Courtesy of Michaels
Michaels boosts in-store experience with birthday parties, classes
The crafts retailer reimagined its class offering and introduced a party planning service for children in the U.S. as it leans into experience.
By Tatiana Walk-Morris • March 15, 2024 -
Courtesy of Bath & Body Works
The Weekly Closeout: Dollar Tree to add $7 items and Bath & Body Works teams up with Netflix
The dollar store is expanding its multiprice assortment, while the personal care retailer debuted a “Bridgerton” collection as part of a yearlong partnership.
By Retail Dive Staff • March 15, 2024 -
Courtesy of Hugo Boss
Hugo Boss lands on Roblox to promote new denim-inspired clothing line
Planet Hugo carries interactive experiences such as a fashion match game that lets players style different looks.
By Peter Adams • March 14, 2024 -
Courtesy of Walgreens
Claire’s to launch displays in thousands of Walgreens stores
The pharmacy chain retailer is diversifying its product assortment amid declining U.S. retail sales.
By Tatiana Walk-Morris • March 13, 2024 -
Courtesy of Cat & Jack, Target
Target’s Cat & Jack kid’s apparel headed to Hudson’s Bay in Canada
The owned brand of kids' clothes is one of Target's strongest, and will have a dedicated space in every Hudson's Bay store.
By Nate Delesline III • March 12, 2024 -
Permission granted by Generation Tux
Generation Tux steps into physical retail
The online suit and tuxedo rental company’s showroom will feature tech that uses data and AI to understand a customer’s measurements and desired fit.
By Howard Ruben • March 12, 2024 -
Daphne Howland/Retail Dive
Macy’s names new VP of media network
Michael Krans is joining the department store from Walmart Connect, where he led the fashion team.
By Tatiana Walk-Morris • March 12, 2024 -
Courtesy of Glaze
Hair care brand Glaze inks wholesale partnership with Target
The Waldencast Ventures subsidiary is now available in over 300 of the mass merchant’s stores as well as on its website.
By Howard Ruben • March 11, 2024 -
Courtesy of Macy's
US private label sales grew 6% last year, reaching $217B: report
Sales have steadily risen since 2019, but units have plateaued somewhat since their peak in 2020, according to Circana.
By Tatiana Walk-Morris • March 11, 2024 -
Courtesy of Michaels
Michaels promotes online MakerPlace with ‘Respect the Handmade’
A new brand campaign and an in-store pilot of the marketplace further position the company as an alternative to Etsy.
By Jessica Deyo • March 11, 2024 -
Spencer Platt via Getty Images
Best Buy’s suppliers help defray costs in choppy electronics market
The retailer logged $20 million in vendor spending on things like promotions, displays, special staffing and fulfillment services.
By Ben Unglesbee • March 8, 2024 -
Courtesy of Ōura
Ōura launches on Amazon
The tie-up with the e-commerce giant follows a partnership with Best Buy formed last year as the wearable tech brand builds out its wholesale presence.
By Howard Ruben • March 8, 2024 -
Courtesy of Abercrombie & Fitch
Abercrombie & Fitch enters wedding category
The apparel company is offering a curated collection of celebration-ready pieces, allowing shoppers to sort items by occasion.
By Xanayra Marin-Lopez • March 8, 2024 -
Courtesy of BowFlex
ColumnThe Weekly Closeout: BowFlex files for Chapter 11, Public Lands partners with Saucony
The at-home fitness company has a $37.5 million buyout offer, and the Dick’s Sporting Goods banner teamed up with the footwear brand on running shoes.
By Retail Dive Staff • March 8, 2024 -
Courtesy of Wolverine World Wide
Merrell, Sweaty Betty to launch women’s hiking collection
The collaboration, which features footwear, activewear and accessories, will be available at select retailers and via both brands’ e-commerce sites.
By Lara Ewen • March 7, 2024 -
Courtesy of REI Co-op
REI releases first nongendered apparel collection for adults
The company also said it is transitioning its in-house brand away from gender-specific merchandise “where it makes sense.”
By Tatiana Walk-Morris • March 7, 2024 -
Courtesy of Basma Beauty
Basma now sells its TikTok-approved cosmetics at Sephora
The beauty brand entered the color category with a cream blush its social media community helped “co-create.”
By Tatiana Walk-Morris • March 7, 2024 -
Taunya Moore/Retail Dive
Tractor Supply revamps loyalty program with lower threshold for perks
The over 30 million Neighbor’s Club members represent more than three-quarters of sales for the retailer.
By Tatiana Walk-Morris • March 6, 2024 -
Sam Silverstein/Retail Dive
Target launches private label toy brand
The retailer’s Gigglescape assortment will include stuffed animals, books and games priced at $20 or less.
By Nate Delesline III • March 6, 2024 -
Courtesy of StockX
StockX releases immersive shopping experience for Apple Vision Pro
With the new app, users can view 3D product models of sneakers that appear on shelves in their home environment.
By Tatiana Walk-Morris • March 6, 2024
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