Marketing: Page 15
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Courtesy of Walmart corporate blog
Walmart+ Week returns Monday ahead of Amazon’s Prime Day
This year's event includes deals on fuel, cash back on flights booked through Walmart+ Travel and a mystery offer.
By Nate Delesline III • June 14, 2024 -
Courtesy of Walmart
Walmart targets Gen Z with apparel brand relaunch
The overhaul of its “No Boundaries” private label is the retailer’s latest attempt to gain traction in fashion, this time with casual style and low prices.
By Daphne Howland • June 14, 2024 -
Courtesy of Bark, Inc.
ColumnThe Weekly Closeout: GameStop raises $2B and Bark Air has a ruff start
The meme stock frenzy continues to be kind to the gaming retailer, while Bark’s new airline effort faced a lawsuit within its first month of operation.
By Retail Dive Staff • June 14, 2024 -
Courtesy of Revolve
Revolve Group opens first physical store
The Aspen, Colorado, location comes after a successful pop-up shop and will feature collections from both Revolve and Fwrd.
By Tatiana Walk-Morris • June 13, 2024 -
Cara Salpini/Retail Dive
Too Faced joins Amazon’s premium beauty store
The move comes just weeks after sister brand Clinique opened an Amazon storefront as the e-commerce giant ups its beauty game.
By Howard Ruben • June 12, 2024 -
Nate Delesline III/Retail Dive
Lowe’s names chief marketing officer
Jennifer Wilson was promoted to the role and oversees a number of initiatives including the company’s retail media network.
By Tatiana Walk-Morris • June 12, 2024 -
Courtesy of Pretty Smart
Beauty brand Pretty Smart launches exclusively at Walmart
Developed in partnership with Walmart’s merchandising team, the brand aims to offer luxury beauty products at an affordable price point.
By Howard Ruben • June 11, 2024 -
Courtesy of Givenchy Beauty
Givenchy Beauty makes over Roblox space for Pride Month
The luxury brand overhauled its space on the platform to feature rainbows, flags and a pop-up showcasing virtual wearables from LGBTQ+ designers.
By Jessica Deyo • June 10, 2024 -
Courtesy of Walmart
Walmart to bring electronic shelf labels to thousands of stores
The retailer expects to deploy the technology to 2,300 locations by 2026 in a bid to improve efficiency and customer service.
By Sam Silverstein • June 10, 2024 -
Courtesy of Crate & Barrel
Crate and Barrel debuts home collection with fashion designer Laura Kim
Kim, who is the co-creative director of Oscar de la Renta, is making her debut in the homewares space with the retailer.
By Tatiana Walk-Morris • June 10, 2024 -
Courtesy of Claire's, Hello Kitty
ColumnThe Weekly Closeout: Kirkland’s explores strategic alternatives as Claire’s celebrates Hello Kitty
The home retailer is also instituting a cost-savings plan as sales fell 5% in Q1. Meanwhile, the tween brand is honoring the iconic character’s 50th anniversary.
By Retail Dive Staff • June 7, 2024 -
Courtesy of Elias Parise/Hoka
Hoka opens New York City flagship store
The Fifth Avenue location marks the popular running brand’s second store in New York City and eighth store in the U.S.
By Howard Ruben • June 7, 2024 -
Scott Olson via Getty Images
Sam’s Club looks to members to bolster private label offerings
In a new initiative, the Walmart-owned club retailer is enlisting the help of 50,000 shoppers to help co-create products for its Member’s Mark line.
By Peyton Bigora • June 7, 2024 -
Kaarin Vembar/Retail Dive
Lululemon CEO says it missed opportunities in the women’s business in Q1
A narrow color palette and insufficient inventory in smaller sizes contributed to slower growth in the U.S., though overall revenue was still up 10%.
By Cara Salpini • June 6, 2024 -
Courtesy of Victoria's Secret & Co.
Victoria’s Secret beat expectations in Q1, but is it enough?
Its namesake and Pink brands have held onto some 20% market share in intimates, though its beauty business is its best-performing category.
By Daphne Howland • June 6, 2024 -
Courtesy of Ikea
Ikea remodels remote work with paid positions for Roblox store
The Swedish retailer is offering jobs to 10 people to staff the digital space and drive real-world recruitment.
By Sara Karlovitch • June 6, 2024 -
Courtesy of Banana Republic
Banana Republic unveils refreshed New York City flagship
The revamped SoHo location features concierge, styling and tailoring services, along with the first BR Home showroom in the city.
By Tatiana Walk-Morris • June 6, 2024 -
Courtesy of ¡DÍOS MIO! COFFEE
Sofía Vergara launches coffee brand on Walmart.com
Díos Mio Coffee — which is available in whole and ground beans, K-Cups and Nespresso pods — will enter the mass merchant’s stores in September.
By Howard Ruben • June 6, 2024 -
Courtesy of Abercrombie & Fitch Co.
Why Abercrombie & Fitch isn’t complaining about the weather
A merchandising-first mindset is behind the once-troubled brand’s transformation into one of the best performers in retail, analysts say.
By Daphne Howland • June 6, 2024 -
Tasia Wells via Getty Images
Shinola, Filson parent appoints CEO, chief marketer
Steve Katzman will oversee operations at both brands in the top spot at Bedrock, while Kevin Wertz, formerly of SmileDirectClub, takes the lead marketing role.
By Lara Ewen • June 5, 2024 -
Courtesy of Stitch Fix
Amid ongoing declines, Stitch Fix pilots customer experience improvements for summer launch
A core group of customers is keeping and spending more per box, suggesting that the company is on the right track, analysts said.
By Daphne Howland • June 5, 2024 -
Courtesy of Lowe's
Lowe’s pilots kitchen visualization app in stores
The retailer wants customers to use its Apple Vision Pro app to help design and select products for their homes.
By Tatiana Walk-Morris • June 4, 2024 -
Courtesy of Halara
DTC activewear brand Halara opens first pop-up shop
The company, which says it releases hundreds of new styles per week, is testing the New York City market as one of a series of planned pop-ups.
By Howard Ruben • June 3, 2024 -
Courtesy of Instant Brands
Instant Pot Brands names new chief commercial officer
The kitchen appliance brand also announced a leader of marketing, e-commerce and consumer care as it carves a path post-bankruptcy.
By Howard Ruben • May 31, 2024 -
Courtesy of Sierra
ColumnThe Weekly Closeout: Best Buy sales fall 6.5% and Sierra hits 100 stores
The electronics retailer continues to face pressure in its core segment, while T.J. Maxx’s outdoors-focused sibling eyes more growth ahead.
By Retail Dive Staff • May 31, 2024
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