DTC: Page 83


  • Lively brand marketing
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    Permission granted by Gelmart
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    Why a manufacturer is launching a DTC investment arm

    Gelmart, a 70-year-old intimates maker that incubated Lively, will offer funding and supply chain support to brands in its wheelhouse.

    By Feb. 2, 2021
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    Courtesy of Crate and Barrel
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    Crate and Barrel, Parachute team up for exclusive collection

    The partnership will put the DTC bedding brand in 65 of Crate and Barrel's physical stores and on its website.

    By Jan. 29, 2021
  • Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • A Neiman Marcus department store, surrounded by trees.
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    Daphne Howland/Retail Dive
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    Neiman's chief digital officer out amid e-commerce revamp

    Katie Mullen is leaving, as alums from Apple and Victoria Beckham join the company's merchandising and customer experience team.

    By Jan. 28, 2021
  • BuyBuy Baby expands into 3D nursery design.
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    Courtesy of BuyBuy Baby
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    BuyBuy Baby debuts 3D nursery design tool

    The feature joins a host of other digital-first shopping tools aimed at millennial and Gen Z parents. 

    By Tatiana Walk-Morris • Jan. 28, 2021
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    ThirdLove
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    ThirdLove unveils 3D online fit quiz

    "The Fitting Room" is a new version of its Fit Finder quiz, and uses data from that earlier version to inform fit and style recommendations.

    By Maria Monteros • Jan. 26, 2021
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    Cara Salpini/Retail Dive
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    How DTC brands will approach physical retail in 2021

    As cities empty and landlords look to ink deals, digitally native brands might have a chance to accelerate their brick-and-mortar strategies.

    By Jan. 26, 2021
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    Retrieved from Ipsy on January 25, 2021
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    Ipsy launches personal care brand Refreshments

    The brand includes products like body cream and razor kits at a time when the makeup category has suffered due to a shift in consumer focus.

    By Jan. 25, 2021
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    Daphne Howland/Retail Dive
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    42% of retailers expect to restructure as industry revenue declines persist, BDO says

    While struggles and distress abound, many companies are investing in e-commerce and other channels as the pandemic reshapes retail. 

    By Jan. 25, 2021
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    Cara Salpini/Retail Dive
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    Away CEO exits barely a year in

    Stuart Haselden, who arrived at the brand from Lululemon in January last year, is leaving just four months after he became sole CEO.

    By Jan. 25, 2021
  • H-E-B Delivery
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    Courtesy of H-E-B
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    4 elements of the next phase of last-mile delivery

    The technologies to move retail delivery forward already exist. The next step is fully weaving last-mile services into the retail landscape.

    By Emma Cosgrove • Jan. 25, 2021
  • Sponsored by TaxJar

    Getting omnichannel retail right in 2021 - what you should and should not do this tax season

    Omnichannel retail is crucial in creating an immersive, personalized shopping experience for consumers both online and offline.

    Jan. 25, 2021
  • MyTheresa men's store
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    Permission granted by MyTheresa
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    MyTheresa IPO brings in $407M

    After years of bitterly fighting over it, the growing online luxury retailer previously owned by Neiman Marcus is trying to start a new chapter.

    By Jan. 21, 2021
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    Fotolia
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    Google Cloud introduces product discovery tools for retailers

    With the pandemic shifting more shopping online, Google wants to help retailers deliver a highly customized experience.

    By Tatiana Walk-Morris • Jan. 21, 2021
  • Bombas' underwear line
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    Permission granted by Bombas
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    DTC sock brand Bombas expands into underwear

    With the new product, the company will sell three key basics categories: socks, underwear and T-shirts.

    By Jan. 21, 2021
  • Fashion apparel makes a comeback, focus on digital deepens, and other 2021 predictions

    The pandemic, and recovery from it, will likely define the year as consumers look to refresh their wardrobes and retailers hold on to new practices that worked, analysts say.

    By Jan. 20, 2021
  • Thinx's activewear line
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    Permission granted by Thinx
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    Thinx expands into activewear

    The collection will sell through Nordstrom as well as the company's own website, and all products feature absorbent technology.

    By Jan. 20, 2021
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    Getty Images
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    What the holidays mean for retail in 2021

    The pandemic altered the season in various ways, with consequences for this year and beyond.

    By Jan. 20, 2021
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    Courtesy of Outer
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    With fresh funding in hand, Outer sets sights beyond outdoor furniture, rugs

    The DTC brand snapped up $10.5 million to help it grow its assortment, build on its sustainability efforts and expand on its unique showroom model.

    By Jan. 20, 2021
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    Retrieved from Clio Awards on July 13, 2020
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    Nike’s apps played crucial role in driving engagement, 2020 digital sales growth

    Its app suite underscores a philosophy of accessibility for shoppers, while helping Nike gather data on purchasing habits, personal information and exercise routines that can inform future marketing.

    By Robert Williams • Jan. 15, 2021
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    Retrieved from Walmart on May 30, 2019
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    Walmart e-commerce chief Marc Lore to retire

    Digital sales at the retail giant have boomed, but the executive's trajectory through the company hasn't followed a straight line. 

    By Jan. 15, 2021
  • Nordstrom's New York City flagship
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    Daphne Howland/Retail Dive
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    Nordstrom tops list of most connected retailers: survey

    A report from CI&T ranked 10 leading retailers based on factors like search, cart, fulfillment and returns.

    By Maria Monteros • Jan. 13, 2021
  • Ads on Facebook may not be that important for brands after all, Forrester data shows

    An analyst with the research firm studied what happened when companies pulled their advertising from the social platform during a boycott last year. 

    By Jan. 13, 2021
  • A GameStop storefront in a mall
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    Cara Salpini/Retail Dive
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    GameStop adds former Chewy execs to board as digital holiday sales balloon by 309%

    The founder of the pet products e-tailer has taken an activist stake in GameStop and called on it to transform — immediately.

    By Jan. 12, 2021
  • Shopify partners with Affirm.
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    Courtesy of Affirm
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    Affirm IPO hits $1.2B

    The buy now, pay later tech company announced an initial public offering stock price of $49, but opened at nearly $100 on its first day of trading.

    By , Updated Jan. 19, 2021
  • Person with a mask on looks into a store window while holding shopping bags.
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    Getty Images
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    Deep Dive

    9 retail trends to watch in 2021

    The pandemic will continue to reshape the industry and accelerate trends from consumer preferences to industry norms and structures in the year ahead. 

    By , , , , , Maria Monteros • Jan. 12, 2021