Marketing: Page 85


  • Sequential Brands files for bankruptcy

    After crumpling under its debt load, the licensing specialist is looking to sell off its remaining brands in Chapter 11.

    By Aug. 31, 2021
  • Social commerce company Flip lands $28M funding round.
    Image attribution tooltip
    Retrieved from Apple Store.
    Image attribution tooltip

    Social shopping startup Flip raises $28M

    The company intends to use the funding to expand its brand offering, creator ecosystem and end-to-end logistics platform.

    By Tatiana Walk-Morris • Aug. 31, 2021
  • Trendline

    The latest in experiential retail

    From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

    By Retail Dive staff
  • Apple
    Image attribution tooltip
    Retrieved from Apple on August 27, 2021
    Image attribution tooltip

    When online activity soared last year, so did data collection.

    Now faced with new privacy regulations, retailers will have to navigate ways to acquire customer data without the tools they've relied on.

    By Maria Monteros • Aug. 31, 2021
  • Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart unveils cross-channel ad exchange built on first-party shopper data

    Rolling out ahead of the holidays, the platform will serve as a major test of whether the retailer can scale in ad tech.

    By Peter Adams • Aug. 30, 2021
  • Walmart
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip
    Column

    The Weekly Closeout: Walmart, Dove partner for inclusive baby line and Hermès sells a $1,125 dog bowl

    The mass merchant wants to fill a gap in the category, and the luxury brand unveiled a product for furry friends that enjoy the finer things.

    By Retail Dive Staff • Aug. 27, 2021
  • Sephora's Black Beauty is Beauty campaign
    Image attribution tooltip
    Courtesy of Sephora
    Image attribution tooltip

    Sephora plans first campaign highlighting Black-owned brands

    In its journey toward supporting BIPOC customers, the beauty retailer is also revamping its ColorIQ foundation matching technology.

    By Aug. 26, 2021
  • Ulta shop-in-shop at Target
    Image attribution tooltip
    Courtesy of Target
    Image attribution tooltip

    Ulta ‘thrilled’ with Target partnership as first 58 stores open

    Aiming for 100 by the end of the third quarter, executives said the experience is already resonating with shoppers.

    By Aug. 26, 2021
  • Dick's Sporting Goods' House of Sport store concept
    Image attribution tooltip
    Permission granted by Dick's Sporting Goods
    Image attribution tooltip

    Dick’s piles on sales gains, eyes more growth with new concepts

    The sporting goods retailer is doubling down on stores as it rolls out its House of Sport concept and Public Lands banner.

    By Aug. 26, 2021
  • Shopify introduces new in-app shopping experiences on TikTok.
    Image attribution tooltip
    Courtesy of Shopify
    Image attribution tooltip

    TikTok partners with Shopify to pilot in-app shopping

    Through the new product, merchants with TikTok For Business accounts can have a shop tab on their profiles and create a mini-storefront.

    By Maria Monteros • Aug. 25, 2021
  • Walmart "Homecoming" concert series
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart sends musicians home for back-to-school concerts, shoppable livestream

    The big-box retailer is also hosting a TikTok challenge to honor teachers. 

    By Asa Hiken • Aug. 25, 2021
  • Fabletics gets into the lounge category.
    Image attribution tooltip
    Courtesy of Fabletics
    Image attribution tooltip

    Fabletics expands to loungewear

    Citing the surging market for comfy clothing, the DTC activewear brand is joining a list of new entrants that also includes Athleta and ThirdLove.

    By Tatiana Walk-Morris • Aug. 25, 2021
  • Reflections of buildings on a Warby Parker store window, dominated by white and blue.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    1-800 Contacts lawsuit takes aim at Warby Parker's ad search strategy

    The DTC brand is placing ads in the search results of the contact lenses specialist that the latter claims lead consumers to a confusingly similar site.

    By Aug. 24, 2021
  • Storefront of Amazon Fresh in Washington, D.C.
    Image attribution tooltip
    Kaarin Vembar/Retail Dive
    Image attribution tooltip

    This Amazon Fresh store is only blocks from a Whole Foods. Why?

    The two grocery properties are in the same Washington, D.C., neighborhood. But, the stores are on such different trajectories it may not matter.

    By Aug. 24, 2021
  • Tiffany & Co., Jay Z, Beyonce
    Image attribution tooltip
    Courtesy of Tiffany & Co.
    Image attribution tooltip

    Tiffany taps Beyoncé and Jay-Z for a new spin on its iconic history

    Despite efforts to stay relevant, the American jeweler has struggled. New owner LVMH has smartly enlisted today's ultimate power couple.

    By Aug. 23, 2021
  • Disney at Target
    Image attribution tooltip
    Courtesy of Target
    Image attribution tooltip

    Target triples Disney shop-in-shops ahead of holiday season

    Nearly two years after its initial rollout, the companies plan on increasing the number of toy stores to over 160.

    By Maria Monteros • Aug. 23, 2021
  • Wilson New York popup store museum in SoHo
    Image attribution tooltip
    Courtesy of https://mma.prnewswire.com/media/1597511/Wilson_Sporting_Goods_Co_NY_PopUp.jpg?p=publish
    Image attribution tooltip

    Wilson launches pop-up store and tennis museum in NYC

    The museum pays tribute to the brand's own role in the sport while the retail shop features exclusive products and personalization options. 

    By Aug. 23, 2021
  • Image attribution tooltip
    Brothers91 via Getty Images
    Image attribution tooltip
    Sponsored by Google

    Capture the comeback

    While the vaccine rollout and return to stores will change the upcoming holiday season yet again, the digital influence is here to stay. 

    By Christina Brandeberry & Kevin Fried • Aug. 23, 2021
  • Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    Nordstrom debuts young adult ambassador program

    The retailer will provide mentorship and paid opportunities for participants, aged 14 to 22, interested in the future of retail. 

    By Tatiana Walk-Morris • Aug. 20, 2021
  • Image attribution tooltip
    Courtesy of Crate and Barrel
    Image attribution tooltip
    Column

    The Weekly Closeout: Crate and Barrel partners with Shinola and Shrek goes Supreme

    The retailer collaborated with the luxury watchmaker for a furniture and housewares collection, and the famous green ogre is Supreme's new muse.

    By Retail Dive Staff • Aug. 20, 2021
  • American Eagle introduces Jeans Are Forever campaign.
    Image attribution tooltip
    Courtesy of American Eagle Outfitters
    Image attribution tooltip

    American Eagle homes in on Twitch with new creator partnership

    As the platform's Official Apparel Partner, the brand will run a weekly segment around gaming, a five-part docuseries spotlighting streamers and merchandise.

    By Natalie Black (Koltun) • Aug. 20, 2021
  • Image attribution tooltip
    MonthiraYodtiwong via Getty Images
    Image attribution tooltip
    Sponsored by Dell Technologies

    Frictionless shopping provides enhanced customer experience, retail efficiencies

    Retailers have embraced contactless checkout, and some of the most forward-thinking companies have been taking that technology a step further with fully autonomous, "just walk out" shopping and checkout solutions.

    Aug. 19, 2021
  • Toys R Us brand to open 400 shop-in-shops in Macy’s stores

    The department store retailer hopes to lure in millennial parents who shopped at the famed toy store as kids. 

    By Aug. 19, 2021
  • Image attribution tooltip
    Justin Sullivan via Getty Images
    Image attribution tooltip

    Amazon is getting into the department store business: WSJ

    The e-commerce giant has yet to conquer brick and mortar, but there may be a lot of opportunity to grab share using a model that has let itself go.

    By Aug. 19, 2021
  • Rebag opens a new storefront in Connecticut.
    Image attribution tooltip
    Courtesy of Rebag
    Image attribution tooltip

    Rebag opens Connecticut store with item pricing kiosk

    The company's new location includes tech that allows customers to receive an instant price quote on items they wish to sell. 

    By Tatiana Walk-Morris • Aug. 19, 2021
  • Shein 100K challenge.
    Image attribution tooltip
    Courtesy of Shein
    Image attribution tooltip

    Shein taps Khloé Kardashian, Jenna Lyons as judges for fashion designer contest

    The retailer has launched the contest during its rise to fast-fashion dominance in the U.S.

    By Tatiana Walk-Morris • Aug. 19, 2021