Marketing: Page 84
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Retrieved from Walmart on September 22, 2021
Walmart simplifies shopping for eco-friendly and healthy products
The retailer has created an online shopping destination called Built for Better that includes items with independent certifications.
By Catherine Douglas Moran • Sept. 23, 2021 -
Rohit Tandon via Unsplash
Macy's, Neighborhood Goods to participate in Coresight's 10.10 Shopping Festival
Citing the industry's growth in China, the firm's focus for this year's event is to speed up the adoption of live video shopping in the U.S.
By Tatiana Walk-Morris • Sept. 22, 2021 -
Trendline
The latest in experiential retail
From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.
By Retail Dive staff -
Courtesy of ThirdLove
ThirdLove launches into activewear
The company faces category competition from traditional retailers like J.C. Penney and Target, as well as fellow DTCs like Thinx and Allbirds.
By Kaarin Moore • Sept. 22, 2021 -
Courtesy of Nordstrom
Reuse in focus at Nordstrom x Levi’s pop-up
The partnership highlights emerging brands Collina Strada, Melody Ehsani and Thompson Street Studio.
By Daphne Howland • Sept. 21, 2021 -
Courtesy of Claire's
Claire's launches its first subscription service
The accessories retailer is getting into the subscription box space "to foster self-expression" among its Gen Z audience.
By Kaarin Moore • Updated Sept. 21, 2021 -
Kaarin Vembar/Retail Dive
Is Bloomie’s the future of department stores?
The concept store may prove the company's agility and ability to bring in new audiences.
By Kaarin Moore • Sept. 20, 2021 -
Courtesy of Drunk Elephant
ColumnThe Weekly Closeout: Drunk Elephant inks deal with Ulta and Indochino gets comfy
The beauty brand, once exclusively sold at Sephora, expands its physical presence, while the DTC brand known for suits moves into knitwear.
By Retail Dive Staff • Sept. 17, 2021 -
Baby boomers driving this year's apparel rebound: NPD
Older folks are refreshing their wardrobes, buying more online and outspending millennials and Gen Z, according to the firm's Consumer Tracking Service.
By Daphne Howland • Sept. 17, 2021 -
Courtesy of Knix
DTC brand Knix plans first US stores
Brick-and-mortar expansion plans were delayed last year during the height of the pandemic, but now the DTC brand is back with three California stores.
By Cara Salpini • Sept. 17, 2021 -
Courtesy of Perfect Corp.
Perfect Corp. unveils virtual makeup tutorial tool
Customers can purchase products used throughout the virtual tutorial with one click.
By Tatiana Walk-Morris • Sept. 15, 2021 -
Retrieved from Apple on September 09, 2021
'We're going back to the drawing board': DTC brands brace for more anti-tracking headaches
Already saddled with the rising cost of customer acquisition, profitability for digitally native brands just got even more challenging.
By Maria Monteros • Sept. 14, 2021 -
Courtesy of Banana Republic
ColumnThe Weekly Closeout: GameStop may team with AMC and Banana Republic thinks of itself as ... Wakanda?
What's better than two meme stocks coming together? Banana Republic's vision for its new brand identity, which includes some ambitious comparisons.
By Retail Dive Staff • Sept. 10, 2021 -
Courtesy of REI
Athleta to be sold in 135 REI stores
The move, which expands on a partnership dating back to 2018, is part of the Gap-owned brand's goal of reaching $2 billion in net sales by 2023.
By Caroline Jansen • Sept. 9, 2021 -
Courtesy of Macy's
Macy's Thanksgiving parade is letting spectators back in this year
After being limited to television last year, the event is back, complete with giant balloons and health protocols.
By Ben Unglesbee • Sept. 9, 2021 -
Petco expands its subscription box service
The retailer has added more options to its PupBox offering as it works to sustain the sales gains it experienced this past year.
By Caroline Jansen • Sept. 8, 2021 -
Courtesy of Banana Republic
Banana Republic goes back to its roots with new brand identity
A historical underperformer at parent company Gap, the brand is realigning around more casual offerings that speak back to its origins.
By Tatiana Walk-Morris • Sept. 8, 2021 -
Courtesy of Fred Segal
Fred Segal is dead. Long live Fred Segal.
The man who gave retail some of its most worthy concepts died this year at 87, but his eponymous store in many ways is just getting started.
By Daphne Howland • Sept. 8, 2021 -
Zippin
Cashierless tech startup Zippin raises $30M
Armed with the new funding, the company aims to scale its checkout-free technology to "tens of thousands of stores" by 2025.
By Tatiana Walk-Morris • Sept. 7, 2021 -
Kroger
What do Macy’s and the Toys R Us brand have to offer each other?
The two retail names are betting on each other in a shop-in-shop rollout, but branding alone won't make their partnership work.
By Ben Unglesbee • Sept. 7, 2021 -
Daphne Howland/Retail Dive
Francesca’s tests new concepts, including tween stores
The apparel chain is ready for some changes after emerging from last year's bankruptcy, CEO Andrew Clarke said in a recent interview.
By Daphne Howland • Sept. 3, 2021 -
Cara Salpini/Retail Dive
ColumnThe Weekly Closeout: Allbirds plans on 'hundreds' of stores and Best Buy bets on scooters
The DTC company is in the early phase of a store ramp up, and the electronics retailer launched an e-transportation category.
By Retail Dive Staff • Sept. 3, 2021 -
Permission granted by Chewy
Chewy sales leap 27% as it takes market share
The online pet retailer is winning over wallets, but marketing costs are still hounding the company in its quest for profits.
By Ben Unglesbee • Sept. 2, 2021 -
Courtesy of Hoka
Hoka One One tests brick and mortar with first stores
Two pop-ups, in New York City and Los Angeles, will be open until December. Physical retail is key "for both sales and branding purposes," the company said.
By Cara Salpini • Sept. 2, 2021 -
Adeline Kon/Retail Dive
ColumnSKU'd: Shein is holding a fashion design contest. And judges are fending off the public's 'negativity'
The Shein X 100K Challenge highlights up-and-coming talent. It works as long as no one asks questions about the company's business practices.
By Kaarin Moore • Sept. 2, 2021 -
Courtesy of REI
Deep DiveHow REI is building an outdoor ecosystem around its customers
At REI, you can buy hiking gear, schedule a one-on-one appointment about how to use it and sign up for a 6-day trip to Yellowstone. Here's why that works.
By Cara Salpini • Sept. 1, 2021
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