Why Google Shopping turned holiday gift-giving into a game show

A campaign around the friendly competition of gifting also includes ads with Dwyane Wade and Gabrielle Union, and Charli XCX and Troye Sivan.

By Chris Kelly • Dec. 3, 2024

Over half of consumers turn to TikTok for gift inspiration

Shoppers are seeking out videos of unboxing products, customer reviews and user experience to swap their purchasing decisions, per an MGH survey.

By Tatiana Walk-Morris • Dec. 2, 2024

Explore the Trendline➔

The latest in experiential retail

With customers returning to in-store shopping, retailers are testing out new store concepts, exiting others and otherwise refining their brick-and-mortar touchpoints.

By Retail Dive staff

Dick’s pits top athletes against each other in holiday decorating contest

The Texas-based campaign features Simone Biles, Dak Prescott and Chris Paul, and extends its geographic reach via social media.

By Sara Karlovitch • Dec. 2, 2024

True Religion reboots its loyalty program ahead of Black Friday

The program, renamed True Rewards, offers incentives beyond traditional discounts to include access to sports, music and cultural experiences. 

By Tatiana Walk-Morris • Nov. 26, 2024

How J.C. Penney’s ‘Really Big Deal Reveals’ campaign is faring so far

The retailer has been averaging 13% to 15% new customers each week during the campaign appearing in Amazon Prime Video’s “Thursday Night Football.”

By Jessica Deyo • Nov. 26, 2024

Why stores still spark joy around the holidays

Online shopping has surged over the years, but it’s hard to replicate the discovery — and fun — of going to stores.

By Cara Salpini • Nov. 26, 2024

Target adds Bogg to its assortment

The brand, known for its colorful tote bags, will land in the mass merchant early next month.

By Howard Ruben • Nov. 25, 2024

Macy’s chief marketer on why telling a cohesive marketing story is crucial

With its Thanksgiving Day Parade imminent, Sharon Otterman explains how the retailer brought its gift guide to life in its holiday campaign.

By Chris Kelly • Nov. 25, 2024

Walmart updates virtual store with seasonal shopping features

Four new holiday environments showcase a selection of gifts curated by content creators and inspired by social media trends.

By Tatiana Walk-Morris • Nov. 25, 2024

Sweaty Betty opens first US stores

Two brick-and-mortar locations in Chicago and Washington, D.C., will serve as the brand’s first stand-alone stores in the country.

By Howard Ruben • Nov. 22, 2024

The Weekly Closeout: Stitch Fix adds stylist profiles, NRF and RILA respond to overtime rule block

The apparel box retailer is introducing customers to the brains behind its boxes while retail organizations express relief to a ruling on overtime pay.

By Retail Dive Staff • Nov. 22, 2024

Amazon Live to feature Martha Stewart, Jennifer Hudson on Black Friday

The company is partnering with TalkShopLive to showcase Amazon’s Black Friday deals via live shopping shows. 

By Tatiana Walker-Morris • Nov. 22, 2024

Walmart makes convenience a priority as it grows e-commerce market share

Executives credited investments in delivery and pickup options for growing sales from households earning more than $100,000.

By Bryan Wassel • Nov. 22, 2024

Adam Driver turns 5-star Amazon reviews into theatrical monologues

The Hollywood star amps up the drama of “deeply personal” reviews in time for Black Friday week and Cyber Monday deal events.

By Chris Kelly • Nov. 20, 2024

Consumers plan to spend $125B over Thanksgiving weekend

That’s about $5 billion less than shoppers spent during the five-day period in 2023, according to a recent survey from ICSC.

By Howard Ruben • Nov. 20, 2024

Google Lens can now tailor search results to the store you’re in

Users can take a picture of an item to receive insights tailored to the store they’re in, such as similar items that are in-stock.

By Bryan Wassel • Nov. 20, 2024

Take a look inside the new Barnes & Noble in Washington, D.C.

The bookseller is going through a growth spurt, with plans to open nearly 60 stores through the end of this year. 

By Kaarin Moore • Nov. 19, 2024

It’s a shorter holiday season. Does that matter?

There are five fewer days between Black Friday and Christmas Day compared to 2023. Here’s how retailers — and consumers — are preparing themselves.

By Caroline Jansen • Nov. 19, 2024

REI changes policy to stop serial returners

The outdoor gear cooperative said other tactics to curb the misuse of its returns policy by a small number of members were ineffective.

By Nate Delesline III • Nov. 18, 2024

Perigold plans more store openings in 2025

The retailer, which is part of Wayfair’s portfolio, will open a Houston location in the spring featuring furniture, decor, lighting, kitchen, bath and tile products.

By Howard Ruben • Nov. 18, 2024

Qurate’s new strategy banks on streaming, social media platforms

The owner of QVC and HSN is rebranding to QVC Group as it aims for $1.5 billion in revenue from those channels within three years.

By Tatiana Walk-Morris • Nov. 18, 2024

Pinterest introduces celebrity gift guides, shoppable wishlists

The social media platform is banking on curated gift lists from the likes of Alicia Keys and Wirecutter to win shoppers this season.

By Tatiana Walk-Morris • Nov. 15, 2024

The Weekly Closeout: Target extends store hours for the holidays, Nuuly launches ‘The Thrift Shop’

The mass merchant will be open from 7 a.m. to midnight from Nov. 30 to Dec. 23, while the subscription company debuted a perk for discounted styles.

By Retail Dive Staff • Nov. 15, 2024

Brilliant Earth opens first street-level store in New York City

Located in the Nolita neighborhood, the showroom features a try-on bar and a dedicated space for bridal and fine jewelry appointments.

By Howard Ruben • Nov. 15, 2024

Nordstrom leverages generative AI for holiday app refresh

Among the new app features are trend reports, which blend the expertise of Nordstrom stylists with artificial intelligence to deliver relevant trends. 

By Aaron Baar • Nov. 15, 2024