PwC: Nearly half of consumers delay shopping until after Black Friday

While fewer shoppers are planning to participate in the sales event this year, online shopping on Thanksgiving Day is gaining popularity, the report found.

By Tatiana Walk-Morris • Nov. 26, 2019

FedEx expects to move more than 33M packages on Cyber Monday alone

In addition to record package volumes on Dec. 2, the courier expects to more than double its daily average package volumes for the following two Mondays.

By Morgan Forde • Nov. 25, 2019

Over half of consumers plan to buy gifts via smartphone this year

Additionally, 41% of consumers have a better perception of brands that offer multiple payment options, according to a BillTrust study.

By Tatiana Walk-Morris • Nov. 25, 2019

Will retailers avoid Black Friday website outages?

A new survey reveals that nearly one-quarter of retail companies don't have a plan in place if their websites go down.

By Lisa Rowan • Nov. 25, 2019

How mobile ads are powering a social commerce surge this holiday season

Platforms like TikTok and Instagram are increasingly blending ads and shopping.

By Robert Williams • Nov. 25, 2019

Seasonal retail workers attracted to flexible work options, report says

Robust hiring forecasts preceded a holiday hiring season that began as early as August for some retailers.

By Valerie Bolden-Barrett • Nov. 25, 2019

Black Friday is a state of mind

This year, retailers have fewer selling days to make their holiday coin. Lucky for them, the seasonal sales event still holds meaning for their customers.

By Daphne Howland • Nov. 22, 2019

5 trends that will shape Black Friday 2019

With sales projected to reach up to $730.7 billion this holiday season, there's little room for missteps during the shopping event.

By Caroline Jansen • Nov. 22, 2019

Study: Holiday shopping led by BOPIS

Concern over package theft and delayed delivery are among the factors driving consumers to the service, according to a CommerceHub survey.

By Lisa Rowan • Nov. 22, 2019

JC Penney rings in holiday proposal season with AR ad driving virtual try-ons

The mobile campaign with Verizon Media includes immersive, full-screen spots and a "wedding personality" quiz.

By Natalie Black (Koltun) • Nov. 22, 2019

Retail Therapy: The holidays just got Goop-ed

Gwyneth Paltrow's lifestyle-wellness company released a gift guide, which to no one's surprise includes products like an automatic joint roller and a $250 fire extinguisher.

By Caroline Jansen • Nov. 22, 2019

How to transform Black Friday shoppers into year-round customers

Put the work into getting that first sale, but don't forget about creating an environment to bring back the new customers.

Nov. 22, 2019

Study: Gen Z and millennial shoppers embrace secondhand gifts

Only a fraction of Americans would be upset about receiving a previously owned item while 61% were open to it, according to a new report. 

By Tatiana Walk-Morris • Nov. 21, 2019

Adidas’ AR activation drops shoppers into a trash-filled virtual ocean

Immersing app users in a littered ocean around the holidays highlights environmental issues and shows how the brand turns plastic waste into shoes.

By Robert Williams • Nov. 20, 2019

Dick's Sporting Goods brings gear to life in CGI holiday spot

Videos of animation and live-action filming help tell the story of what happens in the retailer's store at night when the merchandise comes alive.

By Barry Levine • Nov. 20, 2019

What do consumers want for the holidays? Gift cards and clothes

Additionally, half of U.S. shoppers named free expedited shipping as their top desire from retailers, according to a recent McKinsey report. 

By Tatiana Walk-Morris • Nov. 19, 2019

Tupperware opens holiday pop-up shop in SoHo

The "immersive store" will feature merchandise and artistic installations, as well as offer product demos.

By Lisa Rowan • Nov. 19, 2019

Saks creates multichannel experience for 'Frozen 2' holiday windows

The annual window unveiling will include a live event featuring a musical performance by Idina Menzel, who voices Elsa in the film.

By Dianna Christe • Nov. 19, 2019

Younger consumers more likely to shop during Thanksgiving weekend

Some 165 million people are planning to shop that week, and even those who aren't could be lured by too-good-to-miss deals, a new survey finds.

By Tatiana Walk-Morris • Nov. 18, 2019

What department stores gave up when they gave up on the holidays

Marketing around the season was once about wonderment and less about products and prices. That stoked loyalty — and sold toys.

By Daphne Howland • Nov. 18, 2019

A roundup of retail holiday deals

Some retailers are employing competitive pricing, but many are introducing compelling services and ease of logistics for shoppers as ways to compete. 

By Kaarin Moore , Daphne Howland , Ben Unglesbee , Cara Salpini , Caroline Jansen • Updated Dec. 9, 2019

Target integrates Shipt into its mobile app

Shoppers will be able to access the same-day delivery service without a membership when they order on the retailer's app.

By Lisa Rowan • Nov. 15, 2019

As Gen Z turns away from makeup, beauty braces for an ugly holiday season

Ulta Beauty and Estée Lauder faced recent stock downgrades from Piper Jaffray. Analysts expect the category to be more promotional this year.​

By Cara Salpini • Nov. 13, 2019

PopSugar to launch experiential pop-up shop in NYC for the holidays

Sugar Chalet, which will be located in New York's Bryant Park Overlook, allows the multimedia website to connect with its audience offline.

By Tatiana Walk-Morris • Nov. 13, 2019

Saks, Sephora pilot Google’s local ads to drive store traffic

Google's local ads now have a more seamless integration with Maps, including branded pins that appear near travel routes.

By Robert Williams • Nov. 13, 2019