DTC: Page 47


  • Four happy people stand in snow wearing Moosejaw apparel.
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    Permission granted by Moosejaw
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    Moosejaw introduces gear, apparel resale program

    The Walmart-owned retailer is offering customers store credit in exchange for their secondhand items.

    By Tatiana Walk-Morris • Feb. 15, 2023
  • Three people in bed with eye masks on surrounded by audio equipment.
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    Courtesy of Purple
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    Purple fires back at activist investors seeking control over board

    The DTC brand has issued cumulative voting preferred stock intended to “protect shareholders and treat them equally,” Chairman Paul Zepf said.

    By Feb. 15, 2023
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • Exterior of an Allbirds store in Washington, D.C.'s Georgetown neighborhood
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    Caroline Jansen/Retail Dive
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    What it takes to be a successful DTC brand in 2023

    Direct-to-consumer darlings like Warby Parker and Allbirds helped pave the way for more brands to enter the space. But now, the playbook has changed.

    By Feb. 15, 2023
  • Person wearing Harley Davidson apparel sits on a motorcycle.
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    Courtesy of Harley Davidson
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    Harley-Davidson introduces H-D Collections, a curated assortment of apparel lines

    H-D Collections will launch with three lines, featuring new merchandise and vintage finds, and will showcase products online and in pop-up shops.

    By Tatiana Walk-Morris • Feb. 15, 2023
  • A diverse group of hikers deals with brightly colored luggage among large rocks on a grassy green mountainside.
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    Courtesy of Away
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    Away exploring strategic options, including a sale: Bloomberg

    The brand once boasted a $1.4 billion valuation. But over the years it has experienced challenges, including several C-suite changes.

    By Dani James • Feb. 14, 2023
  • Green shelves with clear and colorful cleaning bottles next to paper towel rolls
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    Permission granted by Grove Collaborative
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    Grove Collaborative expands into Walmart, Amazon

    As it deepens its wholesale presence, the brand is focused on profitability, co-founder and CEO Stuart Landesberg told Retail Dive.

    By Dani James • Feb. 14, 2023
  • Bras on display in Lively's Austin store
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    Courtesy of Lively
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    Lively moves into Canada

    The new market launch follows a number of changes at the intimates brand in recent years, including an acquisition and a CEO transition.

    By Updated Feb. 14, 2023
  • A woman holding two bottles of Saltair products
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    Courtesy of Saltair
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    Beauty brand Saltair launches fitness collaboration

    The company has released a seven-day workout program with The Sculpt Society centered around self-care and body confidence.

    By Dani James • Feb. 13, 2023
  • Photos of self care products from a number of companies including Bloom, Lume and So Glassy.
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    Courtesy of Target
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    Target expands beauty assortment with ‘thousands’ of new products

    The effort includes bringing in new Black-owned and inclusive brands, as well as more products that meet its Target Clean standards.

    By Tatiana Walk-Morris • Feb. 13, 2023
  • Two people walk by an H&M store in London.
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    Carl Court via Getty Images
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    What lies ahead for retail in 2023

    Value-conscious consumers, rising layoffs and new leadership at some of retail’s major players are just a few forces shaping the industry so far.

    By Retail Dive Staff • Feb. 13, 2023
  • The photo shows cannabis plants growing in a greenhouse.
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    Drew Angerer via Getty Images
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    How the FDA stopped the momentum for CBD in food and drink

    Several companies bought into the once-promising segment, but the government’s decision to not regulate the ingredient has left producers unwilling to invest further.

    By Chris Casey • Feb. 13, 2023
  • Photo of the black exterior of a New Balance store
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    Permission granted by New Balance
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    New Balance brings new store concept to Boston

    The concept, which first launched in China last year, has a curated merchandise selection meant to appeal to a younger audience.

    By Dani James • Feb. 10, 2023
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    Bark
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    Bark lays off 12% of full-time workforce

    The job cuts, which affect 126 employees, are intended to reduce costs as the online pet retailer works to reach profitability.

    By Feb. 10, 2023
  • White store sign saying Yankee Candle in black letters
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    Daphne Howland/Retail Dive
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    Newell Brands taps new CEO amid sales decline

    The Yankee Candle and Sharpie owner recorded an 18.5% drop in net sales for the fourth quarter and said its chief executive would retire in May.

    By Dani James • Feb. 10, 2023
  • Inside an Adore Me store
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    Courtesy of Adore Me
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    Adore Me to host shoppable, livestream runway show

    Marking the second New York Fashion Week runway event for the DTC brand, it will showcase Valentine's Day and bridal styles.

    By Dani James • Feb. 9, 2023
  • An Alo Yoga storefront at The Grove shopping center in Los Angeles.
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    Cara Salpini/Retail Dive
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    Alo Yoga unveils virtual store with beauty, workout content

    The brand has experimented with NFT releases and cryptocurrency payments in recent months.

    By Tatiana Walk-Morris • Feb. 8, 2023
  • Canada Goose Footwear campaign with Jordin Tootoo
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    Courtesy of Canada Goose
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    Canada Goose to double physical footprint over the next 5 years

    The luxury brand, which currently operates 51 stand-alone stores, plans to reach $3 billion in revenue by 2028.

    By Dani James • Feb. 8, 2023
  • Shoppers walking by an Under Armour store.
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    Cara Salpini/Retail Dive
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    Under Armour turns to athleisure for growth

    Catering to the rest of a customer’s day could triple its addressable market, according to interim chief Colin Browne.

    By Feb. 8, 2023
  • Orange and white Ulta store display saying "Cue the New"
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    Permission granted by Ulta
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    Ulta to sell beauty brand Odele in stores, online

    The partnership adds to the beauty retailer’s growing assortment of products from DTC brands.

    By Tatiana Walk-Morris • Feb. 7, 2023
  • Children playing and jumping wearing bright colored clothing
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    Permission granted by Hanna Andersson
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    Children’s brand Hanna Andersson launches activewear

    The DTC company enters a new product category following a handful of executive leadership changes over the past several years.

    By Dani James • Feb. 7, 2023
  • A zoomed in view of a Peloton bike with the logo visible in red.
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    Joe Raedle via Getty Images
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    Peloton struggles to offload manufacturing assets

    The connected fitness company is looking to shrink its operating footprint, but it hasn’t been able to find the right buyers.

    By Sarah Zimmerman • Feb. 7, 2023
  • Picture of Hoka One One store in Los Angeles.
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    Courtesy of Hoka
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    Ugg, Hoka stepped up DTC activity in Q3

    Deckers is focused on having 50% of the business be direct to consumer, with the channel seeing an 18.7% increase during the quarter.

    By Dani James • Feb. 6, 2023
  • Jenna Ortega wears clothes from Adidas Sportswear.
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    Courtesy of Adidas
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    Adidas launches first new label in five decades

    Adidas Sportswear is fronted by new brand ambassador Jenna Ortega, and features tracksuits and other everyday looks.

    By Tatiana Walk-Morris • Feb. 6, 2023
  • Picture of the main characters in Amazon's series Harlem.
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    Courtesy of Mielle
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    Mielle creates hair care bundles based on ‘Harlem’ characters

    The partnership with the Prime Video show comes just weeks after Procter & Gamble announced plans to acquire the hair care brand.

    By Tatiana Walk-Morris • Feb. 6, 2023
  • Faherty storefront in Washington, D.C.'s Georgetown neighborhood
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    Caroline Jansen/Retail Dive
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    ‘The music has stopped’: A look at venture capital in retail

    VC funding in retail declined in 2022, and a slew of layoffs in 2023 paints a bleak picture. But it could just signal a return to normal.

    By Dani James • Feb. 6, 2023