DTC: Page 20
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Courtesy of Puma
Puma taps H&M vet to lead global brand strategy
Julie Legrand, who also held senior brand and marketing positions at Procter & Gamble, joins the athletics retailer with 20 years of experience.
By Howard Ruben • Feb. 9, 2024 -
Courtesy of Wilson
Wilson debuts 3D-printed airless basketball
The sporting goods brand will sell a limited number of the basketballs, which don’t need to be inflated, for $2,500 apiece.
By Tatiana Walk-Morris • Feb. 8, 2024 -
Explore the Trendline➔
gradyreese via Getty Images
TrendlineWhat's shaping the e-commerce landscape?
From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.
By Retail Dive staff -
Cara Salpini/Retail Dive
Under Armour CEO on sportstyle pivot: ‘We’re not trying to be anything other than authentically Under Armour’
Stephanie Linnartz talked about the evolution of the company’s product offering as revenue fell 6%.
By Cara Salpini • Feb. 8, 2024 -
Courtesy of Elemis
Elemis to launch at Sephora in the US
The British skin care brand’s products will be sold on the beauty retailer’s website as well as 90 of its stores.
By Howard Ruben • Feb. 8, 2024 -
Courtesy of Wayfair/PRNewswire
Wayfair introduces Decorify app to Apple Vision Pro
The company is adding new digital tools for customers in the midst of a turnaround.
By Tatiana Walk-Morris • Feb. 8, 2024 -
Courtesy of Alo Yoga,Obsess
Alo Yoga debuts immersive shopping app for Apple Vision Pro
“Alo Sanctuary” offers different immersive environments and spatial audio and allows users to shop featured collections of products.
By Xanayra Marin-Lopez • Feb. 7, 2024 -
Courtesy of Garnet Hill
Garnet Hill opens first full-price location
The Qurate Retail Group-owned brand will offer women’s apparel and home textiles in the store.
By Howard Ruben • Feb. 7, 2024 -
Courtesy of Marley Spoon
Marley Spoon to sell US fulfillment, production facilities in $24M deal
FreshRealm will acquire the assets and fulfill customer orders, while the meal kit company will handle front-end operations.
By Max Garland • Feb. 7, 2024 -
Permission granted by Meati Foods
Meati Foods names Patagonia, Bass Pro veteran as CFO
The appointment of Phil Graves comes as the plant-based sector contends with a slowdown in sales and cash-strapped consumers watch their spending.
By Christopher Doering • Feb. 7, 2024 -
Spanx names CEO
Cricket Whitton, who was most recently the company’s chief growth officer and helped lead its digital transformation, will step into the role.
By Howard Ruben • Feb. 6, 2024 -
Courtesy of Solo Brands
Solo Brands appoints Vitamin Shoppe exec as new CFO
The leadership swap comes after Solo replaced its CEO and lowered its revenue guidance for 2023 following disappointing sales.
By Grace Noto • Feb. 6, 2024 -
Cara Salpini/Retail Dive
Deckers names new CEO as Q3 sales tick up 16%
Stefano Caroti, who most recently was the company’s chief commercial officer, also led Hoka in the interim and spent over a decade at Nike.
By Tatiana Walk-Morris • Feb. 5, 2024 -
Courtesy of Curology
Curology expands into hair care
To coincide with the launch of a new prescription hair growth treatment, the brand is running a 1980s-themed campaign called “Follicle Fitness.”
By Howard Ruben • Feb. 5, 2024 -
Justin Sullivan/Getty Images via Getty Images
Skechers logs record $8B in annual sales, but wholesale remains a pain point
After retailers cut back on inventory levels last year, the footwear giant’s CFO said he expects things to turn around in 2024.
By Laurel Deppen • Feb. 5, 2024 -
Courtesy of Merit
Merit taps industry vet as CEO
Philippe Pinatel joins the three-year-old beauty brand after most recently serving as global president at MAC Cosmetics.
By Caroline Jansen • Feb. 2, 2024 -
Courtesy of Business Wire
Sweaty Betty taps Nike vet as chief marketing officer
The Wolverine World Wide-owned athletic brand has tapped Kerry Williams, a former hockey player and retail veteran, to fill the role.
By Howard Ruben • Feb. 2, 2024 -
Permission granted by Amer Sports
Arc’teryx CEO talks Amer Sports IPO and what growth looks like
The sporting goods company raised about $1.37 billion from the IPO, which was priced a few dollars lower than expected.
By Cara Salpini • Feb. 2, 2024 -
Courtesy of Lululemon
Lululemon enters men’s footwear with casual sneaker launch
Cityverse, the brand’s everyday shoe debut, launches this month and marks the company’s first footwear style available to men.
By Tatiana Walk-Morris • Feb. 2, 2024 -
Courtesy of Peloton
Peloton to end co-branded college bike experiment
Less than six months after announcing a program with the University of Michigan, the brand will no longer release bikes in other school colors.
By Caroline Jansen • Feb. 1, 2024 -
Jonathan Leibson via Getty Images
Adidas plans to sell the rest of its Yeezy inventory ‘at least at cost’ this year
The company, which originally toyed with the idea of writing off all leftover merchandise from the failed partnership, has instead sold it off piece by piece.
By Cara Salpini • Feb. 1, 2024 -
Courtesy of Carhartt
Fragile like a bomb: Why Carhartt’s new women’s line is making hard-working gear soft
That word doesn’t necessarily match the workwear brand’s rugged aesthetic, but it’s part of “a more concerted effort” to give working women what they want.
By Cara Salpini • Feb. 1, 2024 -
Kaarin Vembar/Retail Dive
DTC’s outlook for 2024
As the new year kicks off, the space has already seen many C-suite changes, acquisitions and sales.
By Caroline Jansen • Jan. 31, 2024 -
Courtesy of Thinx
Thinx to lay off 95 employees
The job cuts, impacting workers in New York, take effect on May 1.
By Caroline Jansen • Jan. 31, 2024 -
Retrieved from NoBull on January 30, 2024
Tom Brady takes his fitness, apparel brands to Nobull
The retired NFL star's enterprises shuttered their Boston-area stores last year.
By Daphne Howland • Jan. 31, 2024 -
Courtesy of Hairitage
Hairitage adds CVS, HEB and Kroger to its wholesale roster
The channel expansion comes after the hair care brand in 2020 launched exclusively at Walmart.
By Howard Ruben • Jan. 31, 2024
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