DTC


  • TikTok Shop spurs Crocs, Heydude DTC sales

    Overall, Crocs finished 2025 with a Q4 that beat expectations, and executives even expect struggling Heydude to return to growth later this year.

    By Feb. 13, 2026
  • A person pushes a gym apparatus with a set of weights on it.
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    Courtesy of Lululemon
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    Column

    The Weekly Closeout: Tree Hut’s Gen Alpha brand — and will Lululemon’s new training line hit?

    The body care company is launching “Splash” to appeal to a younger audience, while the activewear brand is pushing past its latest leggings snafu to debut a new fabric.

    By Retail Dive Staff • Feb. 13, 2026
  • Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • Inside the Skims Chicago store
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    Kaarin Moore/Retail Dive
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    A look inside Skims’ first Chicago flagship

    The brand is expanding its brick-and-mortar presence after landing a $225 million funding round at the end of last year. 

    By Feb. 12, 2026
  • A person walks down a brick city sidewalk.
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    Daphne Howland/Retail Dive
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    Warby Parker taps Macy’s vet as CFO

    Adrian Mitchell, who has more than two decades of leadership experience, most recently served as Macy’s chief financial and operating officer.

    By Feb. 10, 2026
  • People running wearing Brooks shoes.
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    Courtesy of Brooks Running
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    Brooks Running revenue up 16% in 2025

    The retailer posted its ninth consecutive year of growth and took the No. 1 market position in performance running footwear at U.S. specialty retail in Q4. 

    By Howard Ruben • Feb. 10, 2026
  • A department entrance on a city street.
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    Daphne Howland/Retail Dive
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    Lulus expands to all Nordstrom stores

    The move comes after the fashion brand extended its wholesale presence in Urban Outfitters and Dillard’s.

    By Howard Ruben • Feb. 9, 2026
  • Whether a customer is browsing online, checking store availability or tracking a delivery in real-time, today’s retail experience is only as strong as the digital systems behind it.   As omnichannel customers shop more frequently, spend more per transaction and deliver higher lifetime value than single-channel shoppers, expectations for flawless performance across every touchpoint continue to rise
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    stock.adobe.com/faizan

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    Sponsored by Tata Communications

    The imperatives redefining the retail experience

    How retail CIOs should manage speed, scale and experience in an always-on world.  

    By Tata Communications • Feb. 9, 2026
  • Supergoop Glowscreen launch
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    Permission granted by Supergoop
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    Supergoop taps Peloton vet as chief marketing officer

    The appointment of Lauren Weinberg to the top marketing post comes on the heels of Melis del Rey becoming CEO at the end of 2025.

    By Howard Ruben • Feb. 4, 2026
  • Avery Baker, Arc'teryx chief brand officer
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    Courtesy of Arc'teryx
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    Arc’teryx brings on Tommy Hilfiger vet as first chief brand officer

    Avery Baker has been appointed to the newly created role. Meanwhile, the outdoor clothing company’s new general manager for EMEA is from Celine. 

    By Howard Ruben • Feb. 3, 2026
  • A person wearing Rhone's commuter shirt.
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    Courtesy of Rhone
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    Rhone launches resale program

    ReRhone is powered by resale tech platform Archive and debuts with branded inventory sourced from customer returns.

    By Howard Ruben • Feb. 3, 2026
  • Peloton Bike+
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    Courtesy of Peloton
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    Peloton lays off 11% of workforce

    The move is part of the company’s previously announced restructuring plan that aims to generate $100 million in cost savings by the end of fiscal 2026.

    By Updated Feb. 4, 2026
  • A red Levi's tab sign against a bright blue sky.
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    Daphne Howland/Retail Dive
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    Levi’s launches immersive pop-up experience ahead of the Super Bowl

    The event in the brand’s hometown of San Francisco runs through Saturday and highlights the area’s music, fashion and sports connections.

    By Howard Ruben • Feb. 3, 2026
  • A blue-lit Adidas storefront at night.
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    Courtesy of Adidas
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    Adidas plans share buyback as 2025 sales reach record high

    The activewear giant will purchase up to 1 billion euros of its shares as revenue reached almost $30 billion.

    By Jan. 30, 2026
  • A store display with a red Levi's sign includes jeans in various shades of blue, folded on shelves and hanging on racks.
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    Daphne Howland/Retail Dive
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    Levi’s revenue grows despite continued tariff headwinds

    The apparel company's Q4 net revenues increased 1% and CEO Michelle Gass revealed it will debut a conversational AI chatbot for customer recommendations.

    By Jan. 30, 2026
  • Merit products
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    Courtesy of Merit
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    Column

    The Weekly Closeout: Valentine’s Day spending to top $29B, Merit to raise prices

    Consumers are budgeting roughly $200 on gifts for the holiday, per NRF, while the beauty brand is increasing prices on select products.

    By Retail Dive Staff • Jan. 30, 2026
  • Warmly lit exterior image of On's Miami store
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    Courtesy of On
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    On appoints new CFO

    Frank Sluis will take over finance leadership from CEO Martin Hoffmann, who had been juggling both positions since last July.

    By Jan. 29, 2026
  • An Allbirds storefront on Abbot Kinney Boulevard in California.
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    Cara Salpini/Retail Dive
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    Allbirds to close all US stores, save 2 outlets

    The one-time DTC darling operated more than 60 locations at its peak, but will have just four company-run stores globally by the end of February.

    By Jan. 28, 2026
  • A bottle of Dom Perignon
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    Permission granted by Quince
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    Quince expands to Canada

    The online retailer has officially launched a website to serve its Canadian customers after soft launching the platform in November.

    By Howard Ruben • Jan. 27, 2026
  • The interior of Moleskine's Upper East Side Store in New York City
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    Courtesy of Moleskine
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    Moleskine opens first neighborhood concept store in US

    The Upper East Side location in New York City represents a strategic shift in the company’s retail approach in America. 

    By Howard Ruben • Jan. 27, 2026
  • Large display of homemade sauces from Uncle Giuseppe's private label line
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    Peyton Bigora/Retail Dive
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    Private label sales set another record in 2025

    Shoppers spent just under $283 billion on store-brand products last year, up 3.3% compared with 2024, the Private Label Manufacturers Association reported.

    By Sam Silverstein • Jan. 26, 2026
  • A person sits outside in the corner of a big store window looking at a mobile phone.
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    Daphne Howland/Retail Dive
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    Lululemon puts Get Low leggings back online — with caveats

    Pulled after complaints that the leggings were see-through, the product page now advises shoppers to size up and wear skin-tone underwear.

    By Jan. 23, 2026
  • Exclusive vinyl from Quince's collaboration with A$AP Rocky
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    Courtesy of Quince
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    Quince collaborates with A$AP Rocky on exclusive products for ‘Don’t be Dumb’ album release

    The online retailer launched a limited-edition vinyl and T-shirt ahead of the artist’s first studio album release in over seven years.

    By Howard Ruben • Jan. 20, 2026
  • Two people participating in Levi's Wear Longer Project, which teaches students how to repair clothing items.
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    Courtesy of Levi's
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    Levi’s wants to teach young consumers how to repair their clothes

    The Wear Longer Project aims to connect high school students with the tools and knowledge on how to repair and refresh the clothing they already own.

    By Howard Ruben • Jan. 20, 2026
  • A red sign with a white logo and the words "under armour" in white capital letters hangs from an iron post.
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    Daphne Howland/Retail Dive
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    Under Armour elevates Americas president to chief merchant

    Kara Trent will take on the position next month, as Chief Product Officer Yassine Saidi transitions to a senior adviser role.

    By Jan. 16, 2026
  • A person walking by a Bark sign
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    Courtesy of Bark
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    Bark receives take-private offer

    The online pet retailer has faced falling sales and non-compliance warnings from the New York Stock Exchange in recent years.

    By Howard Ruben • Jan. 15, 2026