Consumer Trends: Page 36
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Courtesy of Adidas
Adidas, Peloton team up on apparel line
The tie-up furthers Peloton's apparel sales and can only help Adidas, though the fairly small collection won't likely be a game-changer.
By Daphne Howland • March 18, 2021 -
Permission granted by Hipdot
ColumnRetail Therapy: Hipdot and Peeps team up for a sweet Easter look
The two brands joined forces to launch a makeup collection guaranteed to get you in a springtime vibe.
By Maria Monteros • March 12, 2021 -
Explore the Trendline➔
Zapp2photo via Getty Images
TrendlineHow artificial intelligence is shaping retail
More retailers are leaning on AI as a tool, tapping into the tech to improve customer service and support supply chain functions.
By Retail Dive staff -
FatCamera via Getty Images
What is the new retail playbook in a post-pandemic world?
Omnichannel, personalization, sustainability and other operating "imperatives" are more important than ever, according to a new report from RILA.
By Ben Unglesbee • March 10, 2021 -
Dick's sales spiked 10% last year, but the retailer warns of possible slowdown
The year ahead could bring a cool-down as gyms reopen and competitors join the game.
By Ben Unglesbee • March 9, 2021 -
Brian Tucker/Retail Dive
Retailers cheer as Biden's $1.9 trillion pandemic relief clears the US Senate
The legislation supports consumers and speeds up vaccinations, which some economists say could lead to the fastest economic recovery in years.
By Daphne Howland • March 8, 2021 -
Courtesy of Dollar Tree
Dollar Tree eyes at least 3K locations for rural concept stores
A new format that combines the retailer's namesake brand with Family Dollar's blends their assortment and aims for smaller, underserved markets.
By Ben Unglesbee • March 5, 2021 -
thanyakij, bongkarn. (2019). Retrieved from Pexels.
Report: Most consumers abandon a brand after 3 bad experiences
Many disappointed customers don't complain directly to brands about negative interactions, costing companies revenue, a Coveo report found.
By Maria Monteros • March 4, 2021 -
FatCamera via Getty Images
Opinion
The health, social and economic pandemic triad brings a watershed moment to retail in 2021
Retailers cannot focus on getting shoppers back into stores until health and social concerns are solved, writes SSA & Company's Matt Katz.
By Matt Katz • March 4, 2021 -
How Amazon and Walmart's head-to-head competition is changing retail
The evolution of the two shows that being a retail giant means more than selling merchandise.
By Maria Monteros • March 3, 2021 -
Permission granted by Felicia Washington
Deep DiveFinding Rae Dunn
Dunn's minimalistic approach to home goods has a community of collectors who hunt, and sometimes compete, for her products at off-price retailers.
By Kaarin Moore • March 2, 2021 -
Courtesy of Nordstrom
Nordstrom partners with at-home fitness startup Tonal
The deal helps the retailer meet escalating demand for workout gear and reflects its willingness to work with up-and-coming brands.
By Daphne Howland • March 1, 2021 -
istockphoto.com/primeimages
Sponsored by Planalytics3 ways ignoring the weather costs retailers
No other external variable shifts demand trends as immediately, frequently and meaningfully as the weather.
March 1, 2021 -
ThirdLove launches new ad campaign titled “Your Boobs Deserve ThirdLove.” The image was retrieved from that video on Feb. 24, 2021.
ColumnRetail Therapy: ThirdLove encourages women to end their bad 'bra-lationship'
The company launched a humorous ad campaign that depicts a support group for women enduring toxic affairs with bras.
By Maria Monteros • Feb. 26, 2021 -
NRF: 2021 retail sales could rise more than 8% on vaccine rollout
The trade group estimates that the figure could top $4.3 trillion as consumers return to stores and the economy bounces back.
By Ben Unglesbee • Feb. 26, 2021 -
Permission granted by Fjällräven
Deep DiveThe outdoors boom spared many retailers from the harshest impacts of COVID
Outdoor companies faced their share of ups and downs during the pandemic, but a tidal wave of new customers could prime the space for future growth.
By Cara Salpini • Feb. 23, 2021 -
Retrieved from K-Swiss on February 19, 2021
ColumnRetail Therapy: The Girl Scouts step further into fashion
The organization teamed up with shoe brand K-Swiss to create a special collection of footwear inspired by its famous cookies.
By Caroline Jansen • Feb. 19, 2021 -
Courtesy of Old Spice
P&G's Old Spice to open first barbershop
The brick-and-mortar location is a way to directly engage consumers and marks a return to experiential stunts paused by the pandemic.
By Robert Williams • Feb. 18, 2021 -
Dr. Squatch released its first Super Bowl ad with the tagline, "You're Not A Dish." The image was retrieved from that video on Feb. 17, 2021.
DTC soap brand's first Super Bowl ad reaps rewards in market share
Dr. Squatch's top seller gained 200% in market share in its category on Amazon, according to Profitero.
By Maria Monteros • Feb. 17, 2021 -
Danielle Ternes/Retail Dive
One year later: How COVID-19 upended retail and what it means for 2021
Temporary store closings in March were the kickoff to a brutal year, but businesses learned a few things about what it takes to stay afloat.
By Cara Salpini • Feb. 16, 2021 -
Unsplash / Joshua Rawson-Harris
Sponsored by FylloWhich consumers will lead the retail recovery?
When it comes to restoring customer traffic, the task for marketing will be to connect with the first wave of consumers venturing out.
Feb. 15, 2021 -
Courtesy of Walmart
Walmart+ gains traction 5 months after launch
Less than a year after its release, the subscription service has attracted up to 8.2 million members, a CIRP study found.
By Maria Monteros • Feb. 12, 2021 -
Courtesy of L.L. Bean
L.L. Bean unveils athleisure collection
The launch comes "at a time that feels especially relevant" from a retailer that has sold outdoor and comfortable apparel for more than a century.
By Daphne Howland • Feb. 12, 2021 -
Courtesy of Save the Chimps
ColumnRetail Therapy: A chimp sanctuary will help heal the brokenhearted
Get a piñata with your ex's name on it from Save the Chimps, and a chimpanzee will break it — for a cause, of course.
By Maria Monteros • Feb. 12, 2021 -
Opinion
Pre-pandemic profitability could be 5 years out
Radical strategies are needed around consumer engagement to get back to pre-pandemic profitability, write Kearney's Michael Brown, Suketu Gandhi, Cara Cole and Natalie Shield.
By Michael Brown, Suketu Gandhi, Cara Cole and Natalie Shield • Feb. 12, 2021 -
Forrester: Few brands can anticipate and act on consumer needs
Gathering customer data can bolster a quick response, but many companies still rely on manual collection and few firms automatically update existing data.
By Maria Monteros • Feb. 10, 2021
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