Technology


  • Amazon's Help Me Decide tool on a phone.
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip

    Amazon’s latest AI tool wants to help you decide between products

    Help Me Decide suggests the right product for a customer’s needs based on their browsing activity, searches, shopping history and preferences.

    By Bryan Wassel • Oct. 24, 2025
  • Amazon recently showcased its fulfillment center operations in Detroit at a ribbon cutting event.
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip
    Column

    The Weekly Closeout: Amazon hikes fulfillment fees and retailers list AI as a risk factor

    The e-commerce giant will increase fees for third-party sellers next year and a growing number of retailers are pointing to AI concerns in their 10-Ks.

    By Retail Dive Staff • Oct. 24, 2025
  • Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • A green store banner says "Dollar Tree" against a hazy blue sky.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    ‘A cultural shift’: Dollar Tree’s CEO on tech, AI adoption

    The discount retailer during its investor day discussed how AI has helped hiring efforts, all while some analysts questioned its pricing strategy.

    By Oct. 23, 2025
  • A worker in a store.
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    Walmart adding RFID tech to fresh categories

    The retailer worked with Avery Dennison on developing the solution in an effort to minimize food waste and improve inventory management.

    By Catherine Douglas Moran • Oct. 23, 2025
  • Person sits on a couch shopping on an iPad next to a Christmas tree.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Want to make a good impression online this holiday? Be reliable

    The holidays are not the time to test exciting new innovations, experts say, but a good first impression can win customers long term.

    By Bryan Wassel • Oct. 23, 2025
  • Monster High characters lined up.
    Image attribution tooltip
    Courtesy of Mattel
    Image attribution tooltip

    Mattel to bring more toy franchises to Roblox

    The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, Barbie and Uno, as it continues its focus on IP. 

    By Tatiana Walk-Morris • Oct. 22, 2025
  • E.l.f. You Twitch stream
    Image attribution tooltip
    Retrieved from E.l.f. on October 16, 2025
    Image attribution tooltip

    E.l.f. Cosmetics first to test Twitch’s new livestream shopping ads

    An integration powered by Amazon Ads’ retail media data is meant to drive “more measurable business outcomes” for E.l.f. on the platform. 

    By Peter Adams • Oct. 22, 2025
  • woman shops on mobile phone
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Gen Z, millennials drive adoption of AI for holiday shopping

    Those groups are harnessing artificial intelligence for gift ideas and to compare prices this season, a new survey states.

    By Tatiana Walk-Morris • Oct. 21, 2025
  • A person sits in front of a computer online shopping while a Christmas lights are in the background.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Consumers embrace AI for research, but few have allowed it to make purchases

    Customers are worrying over payment security, privacy and potential mistakes with autonomous AI purchases, a Riskified survey found.

    By Bryan Wassel • Oct. 21, 2025
  • Web developers using a computer together in an office
    Image attribution tooltip

    iStock / JLco - Julia Amaral

    Image attribution tooltip
    Sponsored by Marqeta

    When legacy scale meets modern innovation

    Retail leaders want innovation and scale. Legacy blocks it. Newcomers lack it. Choose both with Marqeta.

    Oct. 20, 2025
  • Closeup of a storefront sign.
    Image attribution tooltip
    Daphne Howland/Retail Dive
    Image attribution tooltip

    A look at Target’s approach to generative AI

    Chief Information and Product Officer Prat Vemana spoke with Retail Dive about the retailer's technology strategy while it undergoes a turnaround.

    By Oct. 16, 2025
  • Google Try On now includes shoes
    Image attribution tooltip
    Courtesy of Google
    Image attribution tooltip

    Google expands virtual try-on to shoes

    The company is also broadening access to its try-on technology, with plans to debut it in Australia, Canada and Japan.

    By Tatiana Walk-Morris • Oct. 16, 2025
  • A person pushing a stroller walks by a storefront.
    Image attribution tooltip
    Spencer Platt via Getty Images
    Image attribution tooltip

    Ralph Lauren elevates AI to the C-suite

    Naveen Seshadri, the retailer’s global chief digital officer, took on an expanded role this month. 

    By Lindsey Wilkinson • Oct. 16, 2025
  • The inside of a Madison Reed color bar.
    Image attribution tooltip
    Permission granted by Madison Reed
    Image attribution tooltip

    How Madison Reed rolled out agentic AI to support, not replace, people

    The hair care company has focused on automating high-volume, low-friction tasks like membership management to free up stylists for more important work.

    By Bryan Wassel • Oct. 14, 2025
  • Exterior of Walmart store with a sign that reads "grocery" and two cars parked in front.
    Image attribution tooltip
    Sam Silverstein/Retail Dive
    Image attribution tooltip

    Walmart, OpenAI partner for purchases in ChatGPT

    As part of a larger partnership, the mass retailer will be available through the AI chatbot’s new Instant Checkout feature.

    By Oct. 14, 2025
  • View of a clothing showroom
    Image attribution tooltip
    Permission granted by Deposco
    Image attribution tooltip
    Sponsored by Deposco

    In 2025, retail’s biggest peak season wins will be driven by connected platforms

    Rethink supply chain tech for peak season performance.

    Oct. 13, 2025
  • People clothes shopping
    Image attribution tooltip
    Permission granted by Just Walk Out technology by Amazon
    Image attribution tooltip
    Sponsored by Just Walk Out technology by Amazon

    How frictionless checkout helps venues win the innovation game

    Elevate the event experience with RFID technology and frictionless retail solutions.

    Oct. 13, 2025
  • An apparel store with merchandise arranged in rainbow colors.
    Image attribution tooltip
    Courtesy of Gap Inc.
    Image attribution tooltip

    Gap partners with Google Cloud to advance AI strategy

    Making AI tools available across the company will allow the retailer to focus on creativity, culture and customers, according to CTO Sven Gerjets.

    By Lindsey Wilkinson • Oct. 10, 2025
  • Stitch Fix Vision
    Image attribution tooltip
    Courtesy of Stitch Fix
    Image attribution tooltip

    Stitch Fix pilots generative AI style experience

    Stitch Fix Vision uses tech to provide clients with an image of their likeness in different environments wearing shoppable outfits.

    By Oct. 9, 2025
  • Yellow Ikea logo seen on a blue backdrop outside a store in Texas.
    Image attribution tooltip
    Brandon Bell via Getty Images
    Image attribution tooltip

    Ikea operator acquires AI logistics platform

    Ingka Group’s investment arm bought U.S.-based Locus to help improve delivery, something the home retailer previously outsourced.

    By Oct. 8, 2025
  • Walmart
    Image attribution tooltip
    Courtesy of Walmart
    Image attribution tooltip

    4 ways Walmart is scaling AI to unify its supply chain

    “End to end, every segment of what we do is driven by some form of intelligence,” said Indira Uppuluri, senior vice president of supply chain technology. 

    By Kelly Stroh • Oct. 8, 2025
  • A pedestrian walks in front of the Meta headquarters.
    Image attribution tooltip
    Justin Sullivan via Getty Images
    Image attribution tooltip

    Meta streamlines AI use for brands with new business agent, creative tools

    Business AI helps small- and mid-sized companies provide AI-powered sales guidance without the typical complications of using an AI agent.

    By Jessica Hammers • Oct. 8, 2025
  • Person using phone at checkout.
    Image attribution tooltip

    Getty Images | maroke

    Image attribution tooltip
    Sponsored by Talon.One

    Incentives marketing: The next frontier for retail loyalty

    Why retailers must unify loyalty and promotions to drive growth with smarter, targeted incentives.

    By Isabelle Watson • Oct. 6, 2025
  • Two screenshots of an Amazon add to delivery function button
    Image attribution tooltip
    Courtesy of Amazon
    Image attribution tooltip

    Amazon debuts single-tap ‘Add to Delivery’ function

    As the company works to expand quick delivery services, Prime members can now add new items to existing orders.

    By Oct. 3, 2025
  • Person shops online with a Christmas tree in the background.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    One-third of consumers plan to use AI for holiday shopping

    Customers are using AI tools to search for better deals and gift ideas, but they remain skeptical of the technology, a UserTesting survey found.

    By Tatiana Walk-Morris • Oct. 2, 2025