The modern gift registry: cross-channel and universal

Consumers are looking for gift registries that cross the mobile divide and deliver seemless, omnichannel integration. 

By Ian P. Murphy • April 7, 2015

Lord & Taylor may have violated FTC rules with Instagram campaign

The retailer recently paid 50 Instagram users to flaunt a dress on their feeds—yet failed to disclose this information in the posts. 

By Daphne Howland • April 7, 2015

Explore the Trendline➔

The latest in experiential retail

From new store concepts to accessibility efforts, retailers are constantly shifting their approach to better cater to shopper needs.

By Retail Dive staff

Facebook still the social login leader

The new Janrain survey shows that the site is widening its lead over Google+.

By Ian P. Murphy • April 7, 2015

Lane Bryant jabs Victoria's Secret in new campaign

The lingerie retailer's #ImNoAngel campaign is scheduled to run on television, in print, and on social media channels. 

By Ian P. Murphy • April 7, 2015

What shopping could look like on the Apple Watch

The watch promises to improve the impact of push alerts, ease access to shopping lists, and pair well with beacons.

By Ian P. Murphy • April 2, 2015

Social media firm Sprinkler attracts capital for growth

The social media management platform targets large clients. 

By Ian P. Murphy • April 2, 2015

GNC names new marketing agencies

The three innovative partners understand GNC's brand, the company says. 

By Ian P. Murphy • April 2, 2015

For these retailers, April Fools' is every day

Many retailers are using prank ads to deliver eyeballs and to seek viral hits. 

By Ian P. Murphy • April 1, 2015

Top 3 Automated Predictive Email Campaigns for 2015

With the help of predictive technology, retailers are building their customer base with tailored messages and shopping experiences.

March 31, 2015

Wal-Mart incentivizes grocery pickup

The retail giant is offering customers $10 off their first orders in test markets. 

By Ian P. Murphy • March 31, 2015

Williams-Sonoma releases mobile recipe app

The branded app brings favorite recipes and tools to mobile users.  

By Ian P. Murphy • March 30, 2015

Walgreens ends 'Be Well' directive

Employees at the drugstore chain are no longer required to issue the stock phrase upon checkout. 

By Ian P. Murphy • March 27, 2015

Facebook introduces app analytics tool

The web dashboard will help marketers measure and calibrate campaigns within apps. 

By Ian P. Murphy • March 25, 2015

4 retailers going beyond the buy with mobile apps

These retailers are using mobile apps—including a few that don't even sell their wares—to build loyalty and reinforce positioning. 

By Ian P. Murphy • March 25, 2015

Facebook to push for beauty advertisers

The social media company has hired former InStyle publisher Karin Tracy, who has deep connections with beauty brands.  

By Ian P. Murphy • March 24, 2015

Retailers take advantage of new Instagram app

The add-on allows users to create multiple-image collages easily. 

By Ian P. Murphy • March 24, 2015

Former Gap global CMO moves to Spotify

Seth Farbman was instrumental in revitalizing Gap's brand. 

By Ian P. Murphy • March 23, 2015

Lowe's to spruce up 10 winter-battered cities

Meanwhile, Americans are tackling their own weather-related projects and will spend plenty to do it.

By Daphne Howland • March 20, 2015

Second American Apparel ad banned in UK

The retailer's bodysuit ad was seen as an attempt to sexualize a child by UK authorities. 

By Ian P. Murphy • March 19, 2015

Macy's, Rite Aid join first cross-brand loyalty program in US

The concept of a “coalition loyalty” has worked elsewhere, and could be a game-changer here.

By Daphne Howland • March 18, 2015

Bitly to redirect links to in-app locations

The link shortening specialist has created a solution for a nagging problem for marketers. 

By Ian P. Murphy • March 17, 2015

Beacon use poised to blast off: report

Low-cost units will influence $4 billion in retail sales this year. 

By Ian P. Murphy • March 17, 2015

J.C. Penney CMO exits

Debra Berman was charged with revitalizing the department store's brand. 

By Ian P. Murphy • March 16, 2015

What the Apple Watch means for retail

The much-hyped smartwatch could have a huge impact on mobile wallet adoption and hyperlocal targeting. 

By Ian P. Murphy • March 16, 2015

Facebook buys shopping search engine TheFind

The e-commerce search engine could help improve localized results for Facebook's search. 

By Ian P. Murphy • March 16, 2015