Holidays: Page 2
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Product review videos to influence holiday shopping
YouTube, Facebook and Instagram are the top social media platforms shoppers are using for research this season, according to a Circana report.
By Tatiana Walk-Morris • Oct. 30, 2024 -
Macy’s taps actress Alison Brie for holiday campaign
The spots, which depict Brie embodying the human version of the department store’s annual gift guide, will air across TV, digital and social channels.
By Howard Ruben • Oct. 29, 2024 -
Trendline
Inside the 2024 holiday season
Retailers are navigating the effects of inflation as retail’s most important quarter looms.
By Retail Dive staff -
Target Thanksgiving meal feeds 4 for $20
The retailer joins a slew of grocers that have rolled out holiday meal discounts in an effort to assuage consumer concern about food prices.
By Peyton Bigora • Oct. 29, 2024 -
5 retail horror stories of 2024
From Youthforia’s problematic foundation shade range to Foxtrot’s abrupt shuttering, retailers have been the subject of some scary stories.
By Caroline Jansen • Oct. 29, 2024 -
Most consumers plan to shop online this holiday season
While some people started shopping during October’s promotions, most consumers plan to start next month, according to research by Bain & Company.
By Tatiana Walk-Morris • Oct. 28, 2024 -
Walmart parodies TV hits in Black Friday ‘advertainment’ series
“Deals of Desire” taps into customers’ “main character energy” and follows similar efforts from the retailer that bridge content and commerce.
By Chris Kelly • Oct. 28, 2024 -
Jennifer Hudson stars in Old Navy’s latest holiday campaign
The campaign, dubbed “Love is in the House,” will air across cinemas, social media, primetime networks and streaming services.
By Howard Ruben • Oct. 28, 2024 -
Sponsored by Bitly
2024 holiday retail trends: How to stay agile and maximize every sale opportunity
Discover key 2024 holiday trends and how retailers can stay agile to meet rising consumer demands.
Oct. 28, 2024 -
Column
The Weekly Closeout: Kate Spade launches M&M’S collection and Nike extends partnership with NBA, WNBA
The fashion company announced a sweet collaboration, while the athletics brand is signing on for another 12 years with the basketball associations.
By Retail Dive Staff • Oct. 25, 2024 -
Best Buy extends store hours for the holidays
The electronics retailer also has an extended holiday return and exchange policy for most gifts purchased between Nov. 1 through Dec. 31.
By Tatiana Walk-Morris • Oct. 24, 2024 -
Holiday hiring hurdles have retailers banking on cross-training, incentives
Fewer employers plan to hire seasonal help this year, and labor shortages are at least partly to blame.
By Kate Tornone • Oct. 24, 2024 -
Peloton, Costco partner for the holidays
Costco members will be able to purchase an exclusive Bike+ bundle from Nov. 1 through Feb. 15, as Peloton continues to expand its third-party relationships.
By Kaarin Moore • Oct. 23, 2024 -
Retail inventories in good shape for holidays: NRF CEO
Matthew Shay said companies averted disruptions related to the East and Gulf Coast port strike by moving goods early.
By Alejandra Carranza • Oct. 23, 2024 -
True Religion enlists Megan Thee Stallion to tap into hip-hop culture
The rapper is “hotter than hot right now” and makes the holiday campaign a “milestone moment” for the brand, according to Chief Marketing Officer Kristen D’Arcy.
By Chris Kelly • Oct. 23, 2024 -
Target cuts prices on 2K items for the holiday season
It's the second time in less than six months the retailer lowered prices. By the end of the year, the company said it will have reduced prices on 10,000 products.
By Nate Delesline III • Oct. 22, 2024 -
Let the ghoul times roll: Why retailers love Halloween
Companies are engaging with the fall holiday earlier than ever. Because, as it turns out, Halloween is a big moneymaker.
By Kaarin Moore • Oct. 22, 2024 -
Dollar General pushes holiday savings, deals on toys
The dollar store said nearly every toy is priced under $20, with most at $10 or less.
By Howard Ruben • Oct. 21, 2024 -
Inside Walmart’s pop culture-heavy 2024 holiday campaign
Nods to films and TV shows like “Gilmore Girls” and “Christmas Vacation” aim to cut through the crowded retail marketing ecosystem this season.
By Peter Adams • Oct. 21, 2024 -
Walmart modifies holiday meal deal
The retailer announced Thursday that its turkey-centered promotion serves eight people instead of 10.
By Sam Silverstein • Oct. 21, 2024 -
Macy’s, Disney collaborate for the holidays with new collection and shop-in-shops
Disney will have shop-in-shops in 200 locations, including the department store’s iconic Herald Square flagship in New York City.
By Howard Ruben • Oct. 18, 2024 -
J.C. Penney’s holiday playbook: Deals, in-store experiences and Martha Stewart
The embattled department store is leaning into its successful “Really Big Deal Reveals” campaign and bringing back a nostalgic giveaway.
By Jessica Deyo • Oct. 17, 2024 -
Consumers to shop at discount department stores this holiday
In response to higher costs, shoppers will spend more time looking for deals this season, according to an ICSC survey.
By Tatiana Walk-Morris • Oct. 17, 2024 -
Macy’s to feature local businesses in holiday market at Herald Square
The department store will bring hot chocolate and other vendors to its iconic flagship as it adds more newness to its own assortment.
By Tatiana Walk-Morris • Oct. 17, 2024 -
NRF expects holiday sales to rise as much as 3.5%, reaching at least $980B
With an expansive economy and wages outpacing inflation — and despite ongoing consumer wariness — spending will set a record, the group said.
By Daphne Howland • Oct. 16, 2024 -
Bloomie’s to open fourth location
The 21,000-square-foot store is set to open at The Grove Shopping Center in Shrewsbury, New Jersey, on Nov. 14.
By Howard Ruben • Oct. 16, 2024