Holidays: Page 2


  • Person sits on a couch shopping on an iPad next to a Christmas tree.
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    Anchiy via Getty Images
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    Product review videos to influence holiday shopping

    YouTube, Facebook and Instagram are the top social media platforms shoppers are using for research this season, according to a Circana report. 

    By Tatiana Walk-Morris • Oct. 30, 2024
  • Actress Alison Brie wearing a red suit looking over her left shoulder.
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    Courtesy of Macy's
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    Macy’s taps actress Alison Brie for holiday campaign

    The spots, which depict Brie embodying the human version of the department store’s annual gift guide, will air across TV, digital and social channels.

    By Howard Ruben • Oct. 29, 2024
  • Two golden Christmas tree balls on wood. Explore the Trendline
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    The image by Marco Verch is licensed under CC BY 2.0
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    Trendline

    Inside the 2024 holiday season

    Retailers are navigating the effects of inflation as retail’s most important quarter looms.

    By Retail Dive staff
  • Overhead picture of a table with a cooked turkey in the center and three separate bowls surrounding it holding various side dishes
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    Courtesy of Target
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    Target Thanksgiving meal feeds 4 for $20

    The retailer joins a slew of grocers that have rolled out holiday meal discounts in an effort to assuage consumer concern about food prices.

    By Peyton Bigora • Oct. 29, 2024
  • foxtrot
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    Brett Dworski/Retail Dive
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    5 retail horror stories of 2024

    From Youthforia’s problematic foundation shade range to Foxtrot’s abrupt shuttering, retailers have been the subject of some scary stories.

    By Oct. 29, 2024
  • A person sits in front of a computer online shopping while a Christmas lights are in the background.
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    Anchiy via Getty Images
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    Most consumers plan to shop online this holiday season

    While some people started shopping during October’s promotions, most consumers plan to start next month, according to research by Bain & Company.

    By Tatiana Walk-Morris • Oct. 28, 2024
  • Walmart
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    Retrieved from Walmart on October 28, 2024
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    Walmart parodies TV hits in Black Friday ‘advertainment’ series

    “Deals of Desire” taps into customers’ “main character energy” and follows similar efforts from the retailer that bridge content and commerce.

    By Chris Kelly • Oct. 28, 2024
  • Jennifer Hudson sits in the center of a group of holiday party-goers in Old Navy's latest holiday campaign
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    Courtesy of Old Navy
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    Jennifer Hudson stars in Old Navy’s latest holiday campaign

    The campaign, dubbed “Love is in the House,” will air across cinemas, social media, primetime networks and streaming services.

    By Howard Ruben • Oct. 28, 2024
  • Woman online shopping through cellphone while at the mall, holding shopping bags
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    Jackyenjoyphotography via Getty Images
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    Sponsored by Bitly

    2024 holiday retail trends: How to stay agile and maximize every sale opportunity

    Discover key 2024 holiday trends and how retailers can stay agile to meet rising consumer demands.

    Oct. 28, 2024
  • Two models holding bags from the collaboration collection in an M&M candy aisle of a store.
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    Courtesy of Kate Spade New York
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    Column

    The Weekly Closeout: Kate Spade launches M&M’S collection and Nike extends partnership with NBA, WNBA

    The fashion company announced a sweet collaboration, while the athletics brand is signing on for another 12 years with the basketball associations. 

    By Retail Dive Staff • Oct. 25, 2024
  • Billowy clouds in a blue sky above a storefront.
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    Daphne Howland/Retail Dive
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    Best Buy extends store hours for the holidays

    The electronics retailer also has an extended holiday return and exchange policy for most gifts purchased between Nov. 1 through Dec. 31. 

    By Tatiana Walk-Morris • Oct. 24, 2024
  • Customers move through a crowded department store with holiday decorations.
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    Jeenah Moon / Stringer via Getty Images
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    Holiday hiring hurdles have retailers banking on cross-training, incentives

    Fewer employers plan to hire seasonal help this year, and labor shortages are at least partly to blame.

    By Kate Tornone • Oct. 24, 2024
  • Costco storefront.
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    Kaarin Vembar/Retail Dive
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    Peloton, Costco partner for the holidays

    Costco members will be able to purchase an exclusive Bike+ bundle from Nov. 1 through Feb. 15, as Peloton continues to expand its third-party relationships. 

    By Oct. 23, 2024
  • A container ship docked at Pier 400 located at the Port of Los Angeles.
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    Courtesy of Port of Los Angeles
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    Retail inventories in good shape for holidays: NRF CEO

    Matthew Shay said companies averted disruptions related to the East and Gulf Coast port strike by moving goods early.

    By Alejandra Carranza • Oct. 23, 2024
  • Megan Thee Stallion in a True Religion ad
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    Courtesy of True Religion
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    True Religion enlists Megan Thee Stallion to tap into hip-hop culture

    The rapper is “hotter than hot right now” and makes the holiday campaign a “milestone moment” for the brand, according to Chief Marketing Officer Kristen D’Arcy.

    By Chris Kelly • Oct. 23, 2024
  • A Target storefront with the company's signature red color scheme and bullseye logo
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    Courtesy of Target
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    Target cuts prices on 2K items for the holiday season

    It's the second time in less than six months the retailer lowered prices. By the end of the year, the company said it will have reduced prices on 10,000 products.

    By Oct. 22, 2024
  • Carved pumpkin for Halloween.
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    Courtesy of The Home Depot
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    Let the ghoul times roll: Why retailers love Halloween

    Companies are engaging with the fall holiday earlier than ever. Because, as it turns out, Halloween is a big moneymaker. 

    By Oct. 22, 2024
  • A child sitting next to a stack of board games
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    Courtesy of Dollar General
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    Dollar General pushes holiday savings, deals on toys

    The dollar store said nearly every toy is priced under $20, with most at $10 or less.

    By Howard Ruben • Oct. 21, 2024
  • A person sitting in the front seat of a car holds up a pair of earrings
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    Permission granted by Walmart
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    Inside Walmart’s pop culture-heavy 2024 holiday campaign

    Nods to films and TV shows like “Gilmore Girls” and “Christmas Vacation” aim to cut through the crowded retail marketing ecosystem this season.

    By Peter Adams • Oct. 21, 2024
  • Groceries on a kitchen counter
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    Courtesy of Walmart
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    Walmart modifies holiday meal deal

    The retailer announced Thursday that its turkey-centered promotion serves eight people instead of 10.

    By Sam Silverstein • Oct. 21, 2024
  • A person wearing a pink sweater that says "Minnie" and a striped skirt with ears on their head.
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    Courtesy of Macy's
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    Macy’s, Disney collaborate for the holidays with new collection and shop-in-shops

    Disney will have shop-in-shops in 200 locations, including the department store’s iconic Herald Square flagship in New York City. 

    By Howard Ruben • Oct. 18, 2024
  • Martha Stewart poses alongside her JCPenney 2024 Holiday Collection.
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    Courtesy of JCPenney
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    J.C. Penney’s holiday playbook: Deals, in-store experiences and Martha Stewart

    The embattled department store is leaning into its successful “Really Big Deal Reveals” campaign and bringing back a nostalgic giveaway. 

    By Jessica Deyo • Oct. 17, 2024
  • A Christmas tree with red and gold ornaments and decorative lights in the background is pictured.
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    Liliboas via Getty Images
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    Consumers to shop at discount department stores this holiday

    In response to higher costs, shoppers will spend more time looking for deals this season, according to an ICSC survey. 

    By Tatiana Walk-Morris • Oct. 17, 2024
  • The outside of the Macy's store in Herald Square in NYC during the holidays.
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    Kaarin Vembar/Retail Dive
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    Macy’s to feature local businesses in holiday market at Herald Square

    The department store will bring hot chocolate and other vendors to its iconic flagship as it adds more newness to its own assortment.

    By Tatiana Walk-Morris • Oct. 17, 2024
  • NRF expects holiday sales to rise as much as 3.5%, reaching at least $980B

    With an expansive economy and wages outpacing inflation — and despite ongoing consumer wariness — spending will set a record, the group said.

    By Oct. 16, 2024
  • Bloomie's storefront in Virginia.
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    Kaarin Vembar/Retail Dive
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    Bloomie’s to open fourth location

    The 21,000-square-foot store is set to open at The Grove Shopping Center in Shrewsbury, New Jersey, on Nov. 14.

    By Howard Ruben • Oct. 16, 2024