DTC


  • Harry's grooming products on a sink
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    Courtesy of Harry's
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    Harry’s Inc. rebrands to Mammoth Brands

    The parent to the shaving brand of the same name is looking to build out its portfolio of brands, which also includes Flamingo and Lumē.

    By Howard Ruben • April 11, 2025
  • Butcherbox
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    Courtesy of Butcherbox
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    Target beefs up online grocery offerings with ButcherBox partnership

    The tie-up with the direct-to-consumer online meat seller underscores Target’s focus on expanding its grocery offerings.

    By Peyton Bigora • April 11, 2025
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • A person walks by a Peloton store while wheeling a stroller.
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    Joe Raedle via Getty Images
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    Peloton names new COO, chief commercial officer

    As a result, the retailer’s chief supply chain officer is leaving the business and the company is on the hunt for a new chief of information.

    By Tatiana Walk-Morris • April 10, 2025
  • Someone stands to left of a store window with a white neon sign that reads "The Levi's Tailor Shop San Francisco."
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    Daphne Howland/Retail Dive
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    Any Levi’s tariff-related price bumps will be ‘surgical,’ but impact of trade policy still unclear

    Chief Financial and Growth Officer Harmit Singh this week said the last time the company faced a similarly murky challenge was during the pandemic.

    By April 9, 2025
  • A person trying on a pair of Vivaia shoes
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    Courtesy of Vivaia
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    DTC footwear brand Vivaia opens first US store

    The 900-square-foot space located in New York City’s SoHo neighborhood follows a brief pop-up in that location late last year.

    By Howard Ruben • April 8, 2025
  • Joanna Griffiths, Knix founder and president, holding a Holt Renfrew shopping bag in front of a Knix display.
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    Courtesy of Knix
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    Knix expands presence in Canada through Holt Renfrew partnership

    The DTC intimates brand will land in six of the department store’s locations and on its website through a deal that deepens its reach in the country.

    By Howard Ruben • April 4, 2025
  • A person posing on a stool in front of a grey background wearing a Puma hoodie.
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    Courtesy of Puma
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    Puma taps 26-year Adidas veteran Arthur Hoeld as CEO

    Arne Freundt is leaving the activewear brand just two and a half years after taking on the top role due to “differing views on strategy execution.”

    By April 4, 2025
  • Inside the Birkenstock store in Nashville.
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    Courtesy of Birkenstock
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    Birkenstock debuts 10th US location

    Located in Nashville, Tennessee, the store is part of an effort to expand the brand’s fleet both stateside and abroad as it pushes forward its DTC strategy.

    By Tatiana Walk-Morris • April 3, 2025
  • Harry's grooming products on a sink
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    Courtesy of Harry's
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    Harry’s resets brand with push beyond product-focused marketing

    Along with a refreshed visual identity, the DTC innovator launched a new campaign that pokes fun at crime movie tropes to highlight brand truths.

    By Chris Kelly • April 2, 2025
  • Two people running in On Cloudneo shoes
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    Courtesy of On
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    On announces CEO change amid leadership overhaul

    Martin Hoffmann, co-CEO and CFO, will become the sole chief executive, while co-CEO Marc Maurer prepares to exit the brand.

    By April 2, 2025
  • Madison Reed storefront
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    Courtesy of Madison Reed
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    Madison Reed taps Athleta vet as chief marketing officer

    Sheila Shekar Pollak helped launch the activewear company’s “Power of She” brand platform and Athleta Girl clothing line.

    By Howard Ruben • April 1, 2025
  • Qurate
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    Cara Salpini/Retail Dive
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    QVC Group lays off 900 employees

    The reorganization and elimination of roles comes as the company embarks on a three-part turnaround strategy.

    By March 28, 2025
  • FTC regulation cable television internet
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    Nanci Santos via Getty Images
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    ‘Please, no hot sauce’: Shark Tank’s Kevin O’Leary on today’s retail startups

    In addition to the category he never wants to see again, O’Leary also highlighted a marketing channel he thinks all brands should be contemplating.

    By March 27, 2025
  • Beyoncé stands next to stacked clothing dryers and wears a cowboy hat for a Levi's campaign
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    Courtesy of Levi's
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    Levi’s CEO: ‘If the wallet’s tighter, then we have to work harder’

    Pickier shoppers just means higher execution is needed from the denim brand, Michelle Gass said. But a little help from Beyoncé never hurts.

    By March 27, 2025
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    Kendall Davis/Retail Dive
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    Podcast

    The Backroom: Talking wholesale with Liza Amlani

    The longtime merchant discusses the myths and rewards of a channel that is getting renewed appreciation in the industry.

    March 27, 2025
  • A white truck is parked in front of a Lowe's store on a clear, bright day.
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    Daphne Howland/Retail Dive
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    Lowe’s promotes new private label during spring sales event

    The home improvement retailer announced the return of its annual Springfest event, which features its new owned brand Lowe’s Essentials.

    By Howard Ruben • March 24, 2025
  • Three people wearing items from Universal Standard
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    Courtesy of Universal Standard
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    Universal Standard lands in Nordstrom

    After launching on the department store’s website earlier in the year, the women’s apparel brand entered 20 Nordstrom stores over the weekend.

    By Howard Ruben • March 24, 2025
  • People walk by a Nike store.
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    Feng Li via Getty Images
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    Nike focuses on rightsizing key footwear styles as sales plunge 9%

    Some analysts expected the retailer to take more drastic action on its oversold franchises, but CEO Elliott Hill still sees a place for the “beloved silhouettes.”

    By March 21, 2025
  • Two people stand, arms folded, in front of bright-colored photographs of jewelry and people having fun.
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    Courtesy of Pura Vida
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    Column

    The Weekly Closeout: Vera Bradley sells Pura Vida and Edible Brands enters the hemp industry

    Vera Bradley will offload the bracelet brand two years after taking full ownership, and the Edible Arrangements company expands its horizons.

    By Retail Dive Staff • March 21, 2025
  • A rendering of Wayfair's second large-format store in Atlanta
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    Courtesy of Wayfair
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    Wayfair plots second large-format store

    The 150,000-square-foot location is set to open next year in Atlanta and adds to the online home goods retailer’s growing footprint.

    By Howard Ruben • March 17, 2025
  • Purple's Rejuvenate mattress
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    Permission granted by Purple
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    Purple considers strategic alternatives

    Possible outcomes include a sale or merger. “One of the outcomes is we don’t do anything differently,” the company’s CEO said.

    By Nate Delesline III • March 17, 2025
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    Courtesy of Solo Brands
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    Solo Brands warns it could file for bankruptcy

    The company issued a going concern statement citing challenges related to liquidity and existing debt.

    By Howard Ruben • March 14, 2025
  • Two people wearing items from Hanes Moves athleisure collection
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    Courtesy of Hanes Brands
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    Column

    The Weekly Closeout: Hanes jumps into athleisure, iRobot has ‘substantial doubts’ about its future

    The underwear brand launched Hanes Moves, while the Roomba creator said the company is undergoing a strategic review.

    By Retail Dive Staff • March 14, 2025
  • A person with short brown hair and glasses smiles.
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    Courtesy of Fossil Group
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    Fossil leans on layoffs, more store closures to cut costs

    The watch and accessories company is the latest to shore up its wholesale channel and pull back on direct-to-consumer sales.

    By March 13, 2025
  • An assortment of 8Greens products
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    Courtesy of Grove Collaborative
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    Grove Collaborative’s revenue falls more than 17% in Q4

    The company is in the midst of a turnaround, which includes a pivot away from wholesale partners and a focus on acquiring third-party brands.

    By Nate Delesline III • March 13, 2025