Opinion: Page 5
The latest opinion pieces by industry thought leaders
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How to build a chatbot rich in functionality
By finding and fixing the biggest bottlenecks of a chatbot, users will have a smoother experience and be more likely to return, writes Botanalytics's lker Koksal.
Ilker Koksal • Jan. 2, 2018 -
5 in-store technologies that will save the American mall
Malls aren't dead, but they are changing — and store-based technology is helping to re-imagine the American shopping experience, writes Tony Scherba of Yeti.
Tony Scherba • Dec. 13, 2017 -
What a Sears lawsuit against a supplier means for retailers
Sears' unusual move to take suppliers to court could have implications for other beleaguered retailers, writes David Banker and Keara Waldron of Lowenstein Sandler.
David M. Banker, Esq, Keara Waldron, Esq • Dec. 11, 2017 -
10 surprising retail predictions for 2018
The industry is hitting a tipping point, writes consultant Christopher Walton, and retailers should brace themselves.
Christopher Walton • Dec. 6, 2017 -
The store of the future won't be Amazon
But it will have elements of Amazon in a mash up that marries the best disruptive technologies to create in-store experiences worth visiting, writes Christopher Walton, former vice president of Target's Store of the Future.
Christopher Walton • Nov. 29, 2017 -
What retailers need to do right now to survive
As retailers drop like flies, shuttering stores and filing for bankruptcy, Lee Peterson of WD Partners outlines three key survival strategies.
Lee Peterson • Nov. 28, 2017 -
4 startups that go head to head with Amazon and Whole Foods
Despite the convenience, millennials really don't want to buy everything on Amazon, writes Alexa Binns of Borden Binns.
Alexa Binns • Nov. 6, 2017 -
How to win the whole holiday season
Emily Hamilton of FRCH Design Worldwide outlines what retailers can do before, during and after the holidays.
Emily Hamilton • Oct. 27, 2017 -
Amazon is crushing retailer load times
Retailers need to speed up load times on websites, mobile sites and apps if they hope to compete with the e-commerce giant this holiday season, writes Mehdi Daoudi, CEO of Catchpoint.
Mehdi Daoudi • Oct. 17, 2017 -
4 takeaways from Shoptalk Europe
The challenges retailers face, and the solutions, are universal as Manolo Almagro, managing partner at Q Division discovered at the premier event.
Manolo Almagro • Oct. 13, 2017 -
3 ways retailers can stand up to big competitors
Retail giants like Victoria's Secret and Amazon are gobbling up market share, but there’s still plenty of room for aggressive entrepreneurs to grow, writes Yandy.com CEO Thom Brodeur-Kazanjian.
Thom Brodeur-Kazanjian • Oct. 12, 2017 -
7 ways to get ready for Singles Day and the Chinese marketplace
The shopping holiday presents large opportunities, but China comes with unique challenges. Lindsey Grossman of Stripe breaks down how to get started.
Lindsey Grossman • Oct. 6, 2017 -
Supply chain might be the biggest retail disruptor
The difference between the companies that thrive and those that fail will be which ones master the modern supply chain — and which don’t, writes Karl Siebrecht, co-founder and CEO at FLEXE.
Karl Siebrecht • Oct. 4, 2017 -
Why the Walmart-Bonobos deal shows the way to retail's showroom future
The big-box retailer’s e-commerce acquisitions are about more than assets, they’re about taking on new mindsets, writes Lee Peterson of WD Partners.
Lee Peterson • Sept. 28, 2017 -
E-commerce is being fueled by these key tech trends
Investment in mobile and the cloud are separating retail's "Winners" and "Laggards," things to keep in mind for upcoming replacement cycles, writes Nikki Baird of RSR Research.
Nikki Baird • Sept. 21, 2017 -
Extreme personalization is the new personalization
Modern commerce brands are changing the game and marketers need artificial intelligence to compete, writes Brian Solis of Altimeter.
Brian Solis • Sept. 13, 2017 -
Walmart and Affirm: A match Amazon will find hard to beat
The importance of the partnership’s new financing options shouldn’t be underestimated, writes Christopher Walton, former VP, Target Store of the Future.
Christopher Walton • Sept. 7, 2017 -
Why the voice search revolution will weed out the weak
A different kind of search calls for an updated strategy, writes Hailee Sosnowski of marketing agency BKV.
Hailee Sosnowski • Aug. 31, 2017 -
4 ways to compete with Amazon as a small business
Retailers are better off touting their consumer experiences than going after the e-commerce giant’s massive infrastructure, writes Deliv CEO Daphne Carmeli.
Daphne Carmeli • Aug. 29, 2017 -
Voice recognition still has retailers jumping through hoops
Walmart may be partnering with Google for Voice-assisted sales, but there are a lot of bumps along the way for brands to successfully use the technology, writes Sam Cinquegrani, CEO and founder of ObjectWave.
Sam Cinquegrani • Aug. 24, 2017 -
Should CPGs answer Amazon's call and go direct to the consumer?
CPGs are at a crossroads, but as brands such as Nike and Adidas launch on Amazon, the decision shouldn't be made lightly, writes Georg Richter of OceanX.
Georg Richter • Aug. 23, 2017 -
7 tips to manage Gen Z employees
Gen Z will soon dominate the workforce and retailers will need distinctly different management tools and styles to get the most from these workers, writes Salina Wuttke, senior director of marketing, North America at Deputy.
Salina Wuttke • Aug. 9, 2017 -
3 things retailers can do to compete with Amazon
Prime Day was a huge success for Amazon, but retailers need to stop playing the victim. Neil Stern of McMillanDoolittle offers three points of differentiation in the battle against the online giant.
Neil Stern • Aug. 1, 2017 -
Shoppers have the answers, but brands need to ask the questions
Retailers no longer dictate trends, says Hannah Hale of Lucky Brand. It's time to shift from a "push" to a "pull" model by asking shoppers what they want.
Hannah Hale • July 26, 2017 -
The real cost of convenience
The $5 billion meal delivery market is exploding with options but profits can be elusive. Deliv CEO Daphne Carmeli breaks down costs and solutions to this problem.
Daphne Carmeli • July 20, 2017