Dive Brief:
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Among the reveals at Apple's upcoming Sept. 9 event will be an NFC mobile payment platform, sources have told Wired magazine.
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Mobile payments at Apple have long made sense to many observers, considering that iTunes and the App Store already hold payment information from hundreds of millions of stored credit cards.
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Wired and the website The Information have also reported that the company has recently filed for more patents and has stepped up discussions to address payment security issues and leverage NFC and Bluetooth technologies.
Dive Insight:
Many brick-and-mortar retailers especially have long been waiting for a breakthrough in mobile payments. Last year’s massive credit card breach and ongoing reports of credit-card vulnerabilities have made consumers leery of mobile payments, which many see as less secure, even more so than their hopelessly hackable cards. If Apple really produces a mobile wallet that people think they can trust, it could be a game-changer.