Dive Brief:

• In a Tuesday announcement, Apple and IBM said that the two companies will partner to build more than 100 apps for iPhones and iPads designed for enterprise. 
• The apps will provide cloud services to select industries that include retail, as well as healthcare, banking, and travel. 
• The new apps will be made available as soon as this fall. IBM will also sell iPhones and iPads preloaded with what they say are "industry-specific solutions."

Dive Insight:

Analysts are saying that this new partnership will benefit both companies greatly, giving Apple enterprise capabilities while increasing IBM's advantage in mobile commerce, software, and analytics. Look for competing companies such as Google to be entering into similar partnerships in the future.