Dive Summary:
- Urban Outfitters has announced that it will discontinue the sale of merchandise which was made to resemble prescription drug paraphernalia following pressure from the Partnership at Drugfree.org.
- Urban Outfitters released a public statement regarding the controversial merchandise to CNN which states the individual items were “misinterpreted by people who are not” customers. Due to this, the company states it will discontinue offering the products.
- “We commend Urban Outfitters for doing the right thing by discontinuing the sale of these products from their current offerings,” said Steve Pasierb, president and CEO for the Partnership at Drugfree.org, in a statement.
From the article:
The organization immediately launched an advocacy campaign and circulated a petition requesting that Urban Outfitters remove the products from their stores and website. The petition, which received support from U.S. Representative Hal Rogers; Gil Kerlikowske, the director of the Office of National Drug Control Policy; Kentucky governor Steve Beshear and 22 state attorneys general, received more than 4,700 signatures.
