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TJX launches holiday gift-giving hotline for TJ Maxx and Marshall’s customers

Published Nov. 26, 2013
By
Philip Nations Contributing Editor
HubSpot Stock Image

Dive Summary:

  • TJX will offer the company’s first ever holiday gift hotline during the upcoming shopping season.
  • The hotline will feature a panel of 14 gift-giving and style experts and is set to kick off beginning Dec. 3 at TJ Maxx and Marshall’s.
  • The panel will include Michelle Madhok, founder of shefinds.com and Mercedes Sanchez of BeChicMag.com. The service will run through Dec. 6.

Dive Insight:

"We thought it would be a really great way to help out consumers," said Laura McDowell with TJX. The panel will answer calls and give advice to holiday gift shoppers for four straight days. TJX offers year-round discount prices on name brand items and fashion wear and also operates the Home Goods store locations throughout the U.S.

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Filed Under: Consumer Trends

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