For this week's Retail Therapy, I would like to call out two of my favorite things: celebrities and food.
Combine them together, sprinkle some retail pixie dust (as you'll see with Red Lobster below) on top, and you get:
Below, we've gathered some of the most interesting retail reads spotted this week around the Web.
Lobster for lovers
Beyoncé gave Red Lobster some love right before Valentine's Day with the release of her new single "Formation." In it, she explains that she likes to celebrate her lover's—ahem—"accomplishments" by treating him to Red Lobster. The restaurant's sales increased 33% on the Sunday after the track's release compared to the same time last year. Even more fabulous, BuzzFeed highlighted the release of a new t-shirt from the chain, with which significant others can brag about their #lobsterworthy-ness all day, every day.
Good night last night? If your date was lobsterworthy, tell us about it. #RLShirtOffer https://t.co/dcyrjEPvYE pic.twitter.com/Inih7QxOHb
— Red Lobster (@redlobster) February 15, 2016
iLove technology
Just a couple clicks on your Apple Watch will now produce pizza.
Domino's now allows Apple Watch users who have downloaded the Domino's app to order pizza on the watch, proving to everyone that technology can do amazing things.
Mind. Blown.
Campaign fashion
Supporting your favorite presidential candidates just got a whole lot more fashionable. Vogue reports that Hillary Clinton has partnered with fashion designers for her new "Made for History" project, which will feature garbs from famous names in the biz. First up: Marc Jacobs, Tory Burch, and Maxwell Osborne and Dao-Yi Chow of Public School, who all created tees for Hillz and showcased their own unique styles.
A Yeezy in Paris
And you thought you were done with Kanye West. Just a week after the rapper debuted his Yeezy Season 3 fashion line to mixed reviews, Racked reports that the always busy West was spotted at Premiere Vision in Paris, a textile industry event, working on Yeezy Season 4. Naturally, he tweeted about it.
Season 4 begins. Première Vision pic.twitter.com/LAlvRnlUgG
— KANYE WEST (@kanyewest) February 18, 2016
Breezy business
The next big thing in retail may be in the air. Business Insider spoke with two English entrepreneurs who are harvesting “small batch artisanal air” from the English countryside, bottling it up, and selling it—at $115 a pop—mostly to Chinese customers.