Dive Summary:

• Following a successful pilot program, Office Depot has announced it will bring 3-D printing to its list of in-store services at 150 Office Depot stores across the U.S.
• The 3D Systems Cube 3-D printing services will be coupled with in-store demonstrations for consumers in California, Colorado, Florida, Georgia, Illinois, Nevada, Oregon and Texas.
• Office Depot’s in-store 3-D printer system is equipped with a touch-screen and enables users to print items in 16 colors.

Dive Insight:

“We received an overwhelming response from our initial pilot program in Denver,” says George Hill for Office Depot. “Customers ranging from tech buffs and entrepreneurs to marketers, educators and stay-at-home parents commented on how they would utilize 3D printing in their lives. With that insight, we knew we needed to expand the scope and offer these demonstrations to markets across the country.” Cube or CubeX 3-D printing applications are also available for purchase from Office Depot.