Dive Summary:

• Haggen has announced it will close two of its stores in September, in addition to three previous store closings earlier in 2013.
• According to Supermarket News, the company will focus its efforts on building revenue and expanding its Haggen Northwest Fresh brand.
• "We're happy with the Northwest Fresh brand, which offers upgraded perishables, and we think it will make us stronger to operate that format," said Clement Stevens, co-president for the company.

From the article:

... The ultimate goal is to operate all its stores under the single Haggen Northwest Fresh banner, Stevens said.  "We want to get as many as we can under one banner so we can build a marketing plan around that and make sure we speak to customers in one voice. ...