Dive Summary:
- eBay is taking aim at Amazon with a new, simplified fee structure meant to attract disgruntled sellers to the online auction site.
- Under the new fee structure, high-volume sellers will pay different percentages based on merchandise categories and sale price while lower-volume sellers pay a flat 10% rate.
- eBay has also released a table comparing the two companies' fees, but there's still a catch--while Amazon already has payment fees built into its rates, eBay's rates don't include the percentage charged by PayPal as a payment fee.
From the article:
... For eBay right now, sellers turn out to matter more than ever. Because just as eBay is trying to be more like Amazon, Amazon is trying to be more like eBay. Well over one-third of what Amazon sells isn’t actually being sold by Amazon, and the rate keeps growing. Many analysts suspect that Amazon makes higher margins on the sale of other people’s inventory than on its own. ...