Dive Summary:
- Apple has announced plans to open a number of new stores across the European continent, with plans for new retail initiatives in Germany, Netherlands and the UK.
- Apple has already begun work on its first Berlin store and plans to have the location open by May, with a new shop in the UK set to open by this week’s end.
- In the Netherlands, the company has reportedly set up job postings for upcoming stores in The Hague and Haarlem, which grand openings most likely six months away.
From the Article:
Of more immediate concern, Apple will be opening a new store in the United Kingdom this Saturday, with its Drake Circus store in Plymouth scheduled to open to the public at 9:00 AM. The store will add a new shopping option for residents of South West England, with the new store location roughly 45 miles southwest of the closest current store in Exeter.