Dive Summary:

• Women's clothing and accessories retailer Coldwater Creek Inc. announced it could be considering a possible sale.
• The retailer says it will evaluate strategic alternatives while bracing for a continued decline in same-store sales.
• Coldwater Creek has posted declining revenue figures for 12 consecutive quarters.

 Dive Insight:

Although Coldwater Creek has now publicly stated the company is exploring a possible sale, a takeover offer for the retailer is not guaranteed.  Share values for Coldwater Creek have dropped 74% in 2013 despite the company’s efforts to trim expenses and remain profitable.