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Amazon, Sears announce pre-Black Friday sales

Published Nov. 22, 2013
By
Philip Nations Contributing Editor
Flickr

Dive Summary:

  • Online retail titan Amazon.com plans to begin Black Friday discounts starting November 24.
  • Amazon plans to release limited-time sales deals on merchandise every ten minutes for shoppers.
  • Additionally, Sears announced it will offer special sales for online shoppers starting Nov. 22 at 8pm ET.

 Dive Insight:

Amazon’s announcement comes shortly after Walmart decided to commence Pre-Black Friday sales beginning Nov. 22. Although the full details of Amazon’s Black Friday 2013 offerings isn’t full known, details of the potential sales offers have leaked and Amazon is expected to pull out all the stops this year as it ratchets up the completion against rival Walmart.

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