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Wendy’s unveils first-ever bracket builder on Twitter – Mobile Marketer

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Wendy’s unveils first-ever bracket builder on Twitter
Wendy’s is debuting a unique tool to automatically generate brackets for NCAA basketball March Madness by way of answering a series of questions via direct message on Twitter.
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Tory Burch encourages women to #EmbraceAmbition in video campaign
Tory Burch is launching an ambitious social video series in honor of International Women’s Day and Women’s History Month that encourages viewers, particularly women, to embrace ambition as a positive characteristic.
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Procter & Gamble backs up claims in its video campaign for equality
Procter & Gamble is weaving together a story from user-generated viral video with its own ad content for a social media campaign that aligns its brand with an important social issue.
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