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PepsiCo and Tastemade partner for digital content series, contest
PepsiCo is collaborating with Tastemade to hold a digital content series where three chefs will compete to create “the ultimate football food,” with a pair of Super Bowl tickets at stake.
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Location-targeted mobile ad spend will reach $32B by 2021: report
Location-targeted mobile ad spend is expected to make up 45 percent of mobile ad spending by the year 2021, according to a new report on the subject from BIA/Kelsey.
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Buffalo Wild Wings recruits a familiar face for Super Bowl social campaign
Casual dining chain Buffalo Wild Wings is putting on a flashy marketing campaign to bring Super Bowl viewers through its doors, calling on Super Bowl champion Brett Favre to participate in social and content efforts.
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The Intercept continues commitment to adversarial journalism with new podcast
Burgeoning online news magazine The Intercept debuted a new podcast, “Intercepted,” yesterday, which will run once a week and reflect its parent publication’s irreverent, nonpartisan tenor.
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