Deep Dive: Page 10
Industry insights from our journalists
-
'Behind closed doors': The friction between the Nike brand and its corporate culture
The brand has identified women as one of "four epic growth opportunities" at the same time that it has faced public scrutiny over how it treats women.
Cara Salpini • Sept. 3, 2019 -
From coworking spaces to backyards: The next generation of showrooming
Digitally native brands like Outer and Burrow are exploring alternative ways to give consumers the opportunity to see their products in real life.
Caroline Jansen • Aug. 26, 2019 -
Apparel is out of fashion
The U.S. consumer has slipped into something more comfortable, and retailers are paying the price.
Daphne Howland • Aug. 21, 2019 -
When levees break: How retailers are preparing for a riskier natural world
The march of fearsome weather events has caught the attention of retailers, who collectively have some 26,000 stores at risk of climate-based calamities.
Ben Unglesbee • Aug. 19, 2019 -
8 ways warehouse construction has evolved
E-commerce has had a major impact on the design of supply chain facilities. Here are some ways that these projects have transformed recently.
Jennifer Goodman • Aug. 15, 2019 -
Online retailers are transforming warehouse construction
U.S. builders are struggling to keep up with demand from clients like Amazon, Walmart and Kroger for specialized distribution centers.
Jennifer Goodman • Aug. 14, 2019 -
How Barneys New York lost its cool
The upscale retailer eschewed safe choices to bring the department store concept into the 21st century. It might liquidate in a matter of weeks.
Daphne Howland • Aug. 8, 2019 -
Why are fashion supply chains so wasteful?
Consumer textile waste may be worse, but there are also problems with how garments are designed and produced.
Emma Cosgrove • Aug. 1, 2019 -
30 minutes with the CEO of Birchbox
Co-founder Katia Beauchamp breaks down the beauty brand's model, marketing changes and why she chose Walgreens as a partner.
Cara Salpini • July 30, 2019 -
Can retailers break up with the mall?
When a once-healthy relationship goes bad, stores can change or leave. But where will they go?
Daphne Howland • July 29, 2019 -
The state of the pet retail industry
The pet sector may be resilient in the face of economic headwinds, but it's still a dog-eat-dog world.
Caroline Jansen • July 24, 2019 -
Why dynamic and personalized pricing strategies haven’t taken over retail — yet
The robots are here and ready to overthrow the standardized price tag. They're just waiting for retailers to hit the start button.
Ben Unglesbee • July 22, 2019 -
From Old Navy to Madewell: How sub-brands grow up to eat their parents
Some stores began as a way for retailers to expand their customer base. Then they took over.
Daphne Howland • July 16, 2019 -
The year of 'woke-washing': How tone-deaf activism risks eroding brands
Experts warn an uptick in socially and politically aware advertising can read more as chasing headlines than meeting real consumer demands, and it could degrade trust in the industry.
Peter Adams • July 9, 2019 -
From social commerce to TikTok: The 9 most successful mobile campaigns of 2019
Mobile marketers were full of surprises in the first half of the year with efforts that scanned, scorched and sliced their way to success.
Chantal Tode, Natalie Black (Koltun), Chris Kelly and Kira Barrett • July 9, 2019 -
What brands are getting wrong about AR
The technology is expected reach a market value of $83 billion by 2021 — so how are so many marketers still missing the mark?
Chris Kelly • July 9, 2019 -
Does the world still need Babies R Us?
With the possibility of a comeback, nostalgia for Toys R Us' namesake brand fueled interest. But the same may not be said for its specialty baby brand.
Caroline Jansen • July 8, 2019 -
The wealth gap is a retail problem
It's convenient to blame Amazon for retailers' struggles, but the real culprits may be the rising costs and stagnant income dragging down the middle class.
Daphne Howland • July 1, 2019 -
Can a new owner rewrite the story of Barnes & Noble?
The bookseller has a healthy balance sheet and brand, as well as a buyer. But that may not be enough to turn around years of lost sales and dashed hopes.
Ben Unglesbee • June 24, 2019 -
Are traditional wedding registries a thing of the past?
While gift registries remain relevant, more and more couples are asking for cash to fund experiences, down payments on homes or fertility treatments.
Caroline Jansen • June 19, 2019 -
Rock bottom: Tracing the decline of diamond retail
The diamond jewelry retail industry is struggling to evolve. Can it turn itself around?
Lara Ewen • June 18, 2019 -
Down the aisle: It's a new day for wedding apparel
One of the most disrupted retail markets today is one that Amazon has hardly touched.
Daphne Howland • June 17, 2019 -
Will the once marvelous department store ever come back?
Many of the innovations fueling retail's most successful startups were standard amenities at department stores nearly a century ago.
Daphne Howland • June 12, 2019 -
Retailing at the end of the world: How large chains liquidate
This year, several decades-old retailers shut down in bankruptcy as lenders and owners lost faith. These are boom times for companies that specialize in retail wind downs.
Ben Unglesbee • June 10, 2019 -
30 minutes with FabFitFun's co-founder
With a recent infusion of $80 million and over one million members, the subscription box service kicked the year off well. Executives may have a solution to keep boxes fresh.
Cara Salpini • May 30, 2019