Technology


  • Four home workout machines with screens
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    Courtesy of Peloton
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    Peloton raises membership pricing ahead of holidays

    The fitness company is hiking paid membership costs across tiers and debuted a refreshed product assortment aimed at cross training.

    By Oct. 1, 2025
  • A person looks at the Pinterest app on their phone.
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    Chayantorn via Getty Images
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    Pinterest mobilizes Gen Z searchers, retail media with new ad offerings

    Top of Search ads, currently in beta testing, will appear within the top 10 slots and Related Pins section of search results.

    By Aaron Baar • Sept. 30, 2025
  • The interior of an apparel store Explore the Trendline
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    Zapp2photo via Getty Images
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    Trendline

    How artificial intelligence is shaping retail

    More retailers are leaning on AI as a tool, tapping into the tech to improve customer service and support supply chain functions.

    By Retail Dive staff
  • Two screenshots of a mobile device purchasing a vase within the ChatGPT platform from Etsy
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    Retrieved from Etsy on September 30, 2025
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    ChatGPT lets shoppers buy products within the platform

    Launching first in partnership with Etsy and Shopify, the Instant Checkout functionality has the potential to rival Amazon and Google, one expert said.

    By Sept. 30, 2025
  • Target rolls out accessible self checkout.
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    Courtesy of Target
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    Target introduces accessible self-checkout

    As the retailer enhances its self-checkout experience to include more guests, other major retailers are scaling theirs back.

    By Tatiana Walk-Morris • Sept. 30, 2025
  • A person takes a photo of an item of clothing.
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    Courtesy of Depop
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    Depop debuts Outfits feature for style inspiration

    The resale platform aims to make itself a daily destination with a shoppable, in-app collage tool. 

    By Tatiana Walk-Morris • Sept. 25, 2025
  • Screen with three models and a handbag.
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    Courtesy of Curated for You
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    Microsoft, Curated for You collaborate on AI-based fashion discovery

    Microsoft Copilot can now respond to conversational queries with context-aware, shoppable curations. Retailers like Rent the Runway and Steve Madden are already on board. 

    By Tatiana Walk-Morris • Sept. 25, 2025
  • Exterior of a brick building with the Etsy name on it.
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    Courtesy of Etsy
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    Etsy adds new AI-driven seller features

    The company is rolling out a suite of optional tools to help merchants update listings and communicate with buyers faster. 

    By Tatiana Walk-Morris • Sept. 25, 2025
  • People walking past a Sephora store.
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    Daphne Howland/Retail Dive
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    Sephora cozies up to beauty creators with new affiliate program

    My Sephora Storefront allows U.S. influencers to build shoppable digital storefronts and arrives as sales from affiliate marketing continue to grow.

    By Jessica Hammers • Sept. 24, 2025
  • Walmart Connect app
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    Courtesy of Walmart
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    Walmart boosts search accuracy across languages with better translations

    An AI agent flags search terms, which are sent to a team of linguists who find the right meaning and add it to the company’s translation platform.

    By Bryan Wassel • Sept. 23, 2025
  • A person walks down a brick city sidewalk.
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    Daphne Howland/Retail Dive
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    Warby Parker’s Neil Blumenthal on what’s next for the brand

    The co-founder and co-CEO discusses the brand’s store expansion, its partnership with Target and the decision to sunset an iconic aspect of its business.

    By Sept. 23, 2025
  • A woman browses an ecommerce site in front of a Christmas tree.
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    sturti via Getty Images
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    AI shopping tools are evolving, but are they ready for the holidays?

    Most consumers are open to generative AI-powered guidance, but only 3% will start their shopping journey with a ChatGPT-type search, according to Coveo.

    By Bryan Wassel • Sept. 22, 2025
  • A rendering of a couple sitting on a couch in daytime watching a flatscreen TV
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    Permission granted by Amazon Ads
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    Amazon debuts AI ‘creative partner’ to aid with campaign development

    Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.

    By Peter Adams • Sept. 22, 2025
  • Closeup of a storefront sign.
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    Daphne Howland/Retail Dive
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    How Target is rethinking search for generative AI

    While most shoppers are still using one or two keywords for a traditional online search, longer, more complex queries are on the rise.

    By Sept. 19, 2025
  • A mobile phone with the Gap website showing Klarna payment options.
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    Courtesy of Klarna
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    Gap Inc. teams up with Klarna on flexible payments

    The apparel retailer is offering Klarna’s payment services to U.S. shoppers across its portfolio of brands, including Old Navy and Athleta. 

    By Tatiana Walk-Morris • Sept. 18, 2025
  • A close-up of a phone screen with suggestions from an AI assistant on inventory storage utilization.
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    Courtesy of Amazon
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    Amazon taps agentic AI to help sellers manage inventory, shipments

    An enhanced version of the e-commerce giant’s Seller Assistant tool can flag slow-moving products, product safety violations and compliance requirements.

    By Tatiana Walk-Morris • Sept. 18, 2025
  • People walking toward a Macy's store.
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    Daphne Howland/Retail Dive
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    Macy’s bets on automation to drive retail revival

    The retailer is moving workloads to the cloud, simplifying IT operations and adding AI to processes, executives said during an industry conference.

    By Lindsey Wilkinson • Sept. 18, 2025
  • Pinterest where to buy links
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    Courtesy of Pinterest
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    Pinterest brings ‘where-to-buy’ links to image ads

    Available to U.S. advertisers in the coming weeks, the platform found the links drove higher user engagement compared to other campaigns.

    By Tatiana Walk-Morris • Sept. 17, 2025
  • Shoes sit on display tables and shelves in a store
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    Brandon Bell via Getty Images
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    Deep Dive

    How the retail sector teams up to defend against cybercrime

    The cyberthreat intel-sharing and collaboration group RH-ISAC is helping companies confront cyberattacks. But the challenge is delivering timely intelligence in a dynamic threat environment.

    By Eric Geller • Sept. 16, 2025
  • Illustration of random products
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    Permission granted by PA Consulting
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    Sponsored by PA Consulting

    Winning with AI: Innovate intelligently, think long

    Only 35% of leaders see AI returns. Explore how to shift from hype to meaningful innovation.

    By Jorge Aguilar, Growth strategy expert at PA Consulting • Sept. 15, 2025
  • Target storefront in Alexandria, Virginia
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    Dani James/Retail Dive
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    Target goes after fall shoppers with style Instagram relaunch

    The retailer will debut a fresh creative vision for @TargetStyle during New York Fashion Week and is rolling out a “Forever Fall” marketing campaign.

    By Sept. 12, 2025
  • Google's logo is reflected from a screen onto a man
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    Leon Neal / Staff via Getty Images
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    More than half of consumers are wary of AI-powered search: Gartner

    While consumers admit artificial intelligence is impacting how they search for products and services, 61% wish they could turn off AI summaries.

    By Aaron Baar • Sept. 11, 2025
  • The Ask Ralph feature on a cell phone.
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    Courtesy of Ralph Lauren
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    Ralph Lauren rolls out AI-powered assistant to dole out fashion advice

    Ask Ralph can suggest products and offer advice based on prompts like “What should I wear to a concert?” and “How can I style my navy-blue men’s blazer?”

    By Bryan Wassel • Sept. 10, 2025
  • A Walmart storefront showcases its refreshed brand identity, with a new typeface and the spark logo set apart as a standalone asset.
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    Permission granted by Walmart
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    Walmart deepens collectibles offering with live shopping series

    The weekly episodes, in partnership with TalkShopLive and WeTheHobby, will give viewers access to exclusive product drops, giveaways and content.

    By Tatiana Walk-Morris • Sept. 9, 2025
  • Etsy screenshots of its AI browseable tool
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    Courtesy of Etsy
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    Etsy expands CTO role as product chief exits

    Longtime Etsy executive Rafe Colburn has taken on duties from Nick Daniel, who was chief product officer until Friday.

    By Tatiana Walk-Morris • Sept. 9, 2025
  • The Amazon Lens Live feature on a mobile phone.
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    Courtesy of Amazon
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    Amazon integrates Lens visual search with its AI shopping assistant

    Lens Live lets customers browse a swipeable product carousel and add items to their cart within the camera view.

    By Bryan Wassel • Sept. 8, 2025